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The advantages include an increased number of options for displaying ads. Not sure what else, except perhaps better Christmas goodies :)
If I'm not mistaken, Premium Publishers are able to specify certain keywords that filter certain ads from their sites; and more customization of actual ads.
For example, you wouldn't necessarily have to stick to the default (468x60, 300x250, 120x240, etc.) templates.
joined:Sept 20, 2004
Premium Publishers are able to specify certain keywords that filter certain ads from their sites
Is this a polite way of saying "Removing the MFAs?" :-))
If not, what does it mean? Anyone know?
If I not mistaken some of them ARE MFA's
I thought I saw one yesterday that (I thought)was using misleading advertising on adwords and turned out to be a page with nothing else but a giant Google ad block (much larger than normal)