How do I know what is "cheap clicks"?

AdSense & Adwords checking

[BuildHome]

How can I know who from my advertisers ad is cheap clicks? I know how to search a value of a keyword in Google Adwords but if his ad title is something like "Cosequin Wholesale Prices" OR "Discounted Pet Supplies", what should I enter in the Adwords PPC checker to check if it's "cheap click" ad or how much the advertiser pay to Google for each click?

Thank you,
BuildHome

[BuildHome]

Someone can reply please? :\

Thanks.

[jomaxx]

Bottom line is that there is no way to know, and to a certain degree it doesn't matter because Google is set up to optimize CPM (i.e. your bottom line) as opposed to simply showing the ads with the highest raw bids.

Here's a recent thread on this general subject:
[webmasterworld.com ]