One Website Or Many?

[celgins]

I scanned the first 10 pages to see if this topic had been covered, but I guess I was too lazy to peruse all 309 pages!

Anyway, I've been debating about whether I should focus on one website, or develop multiple websites for Adsense revenues. It's obvious that traffic and lots of quality content are key, but I can't decide if I should put all of my energy into one website, or have a few websites with Adsense ads.

My current site, which is an e-zine that will probably rake in some serious greenback when I market it better, has a lot of content. I spend tons of time working on it, and can't seem to find the time to develop other revenue-generating sites.

What do you guys think? Focus on one site, or multiple sites?

[Frequent]

The answer is YES.

Focus on one site to make it the best site possible. Plan on dedicating months (even a year or more).

After you have one good site start thinking about #2-100.

This assumes you care about your site and your visitors. If neither of these is true then just start cranking them out and hope you can keep ahead of the search engine penalties.

Freq---

[OptiRex]

Keep searching, we had a good thread about this a couple of weeks ago.

Anyone got the link?

Try Googling it using:

webmasterworld: whatever phrase

[StuntasticAudi]

Start out by focusing on one website. Make one that is decent and eye catching. Once that site gets going and traffic is increasing you can start creating other sites. Now you take those other sites and you link them to your highest traffic site and that's free advertisement for you....its good to have many sites with different content. You might have off seasons where adsense isnt paying much of one site but on your other site you might be making more because of higher paid advertisers.

[celgins]

Thanks OptiRex. I Googled those search terms, but didn't locate the thread just yet. I'd be interested in reading through some of those posts, so I'll keep looking.

The thing is, my website is actually rather popular and has been in production for about three years. I only discovered the wonderful world of Google Adsense early last year.

Even then, I was discouraged because of low traffic and I was WAY too lazy to market it appropriately. Of course, since I've actually received monthly checks from Google, it's inspired me actively market and promote it!

I was just wondering if I should focus solely on it, or start spreading my web design skills around to developing other sites.

Thanks for the info.

[anton23]

It is nice to have some other sites so you don't put all our egg on the same basket. Try other content ads (but don't mix two in the same site, since it's against the ToS).

[Frequent]

Well in that case, definately start working on #2-100 if you have the time. Just don't neglect #1 too much!

Freq---

[RobinK]

I agree get started on another one but don't neglect the first one.

[novice]

Anyone got the link?

[webmasterworld.com...]

[celgins]

Thanks for the link, Novice. I am currently reading through those posts and receiving a lot of good information.

Some of this is so amusing to me. I cannot fathom someone (or some group) having a website that sucks in over $10,000/mo. through Google Adsense, and it not be one of the big three (porn, prescription drugs, gambling)

If I understand Google's TOS correctly, they don't allow Adsense ads on any of these types of websites.

Oh well, I guess I just need to keep my head in the game and continue to market/grow my site!