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Adsense Earnings Up

earnings per day have nearly doubled...

         

PatrickDeese

8:53 pm on Nov 26, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



How are y'all doing with Adsense?

I don't know if it is a combination of "Florida" and the Christmas season, or just some newer sites "taking hold" - but my daily earnings have doubled the previous "best ever".

I was just curious if other people have noticed a sharp upswing?

Macro

9:10 pm on Nov 26, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Yup, but I think it's only certain topics doing well.

Yidaki

9:12 pm on Nov 26, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>other people have noticed a sharp upswing?

250-300%

However, i did some important changes last days with layout and positioning so CTR jumped up too. I gonna make a thread about it the next days.

But additionally i noticed a significant increase in earnings per clicks too since ~1 week. My guess is that due to the shopping season many new advertizers jump into the adwords game, competition increases which naturally increases bid prices.

I did some deep analyzes of my page impressions to find a pattern which topics prob run better than before the increase. Unfortunately i don't see any pattern. PSA's have never been a problem at my sites so that's also not a reason.

So my conclusion is higher bid prices due to higher competition.

JollyK

9:49 pm on Nov 26, 2003 (gmt 0)

10+ Year Member



Heh. No, mine are down, down, down. Earnings per day are about 1/3 of what they were when I started.

Consider yourself lucky! :-)

danny

10:08 pm on Nov 26, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



My figures (both CTR and EPC) have been down for the last week or so too. It's probably seasonal, certain kinds of sites do well at Christmas and others don't.

PatrickDeese

11:07 pm on Nov 26, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Danny I have adsense on about 7 or 8 sites - a wide range of topics, but my overall EPC has increased by about 230%.

I assume it is because of Xmas adwords spending or because a ton of new advertisers just got adwords accounts because their sites have been decimated in the serps.

loanuniverse

11:21 pm on Nov 26, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I am glad for you guys, but the swing has been downward for me since Florida.

<=== *Needs to make a shooping guide site for next christmas*

whizkiddo

3:30 am on Nov 27, 2003 (gmt 0)

10+ Year Member



downward definitely downward

alexandra

4:59 am on Nov 27, 2003 (gmt 0)

10+ Year Member



well, mine is as it was...

zoltan

7:25 am on Nov 27, 2003 (gmt 0)

10+ Year Member



Mine is the same...

shrirch

9:35 am on Nov 27, 2003 (gmt 0)

10+ Year Member



The next couple of days will be bad across the board and Saturday / Sunday will be back with a vengence. :)

Way too many people enjoying the holidays and not clicking on ads. I also suspect some major players have turned off ads for the next couple of days.

Macro

12:58 pm on Nov 27, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Increases of 250-300%, increases of 230%....Wow! Some people seem to be really happy with Adsense of late. Any others?

jim_w

1:05 pm on Nov 27, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Down 66%

linear

1:31 pm on Nov 27, 2003 (gmt 0)

10+ Year Member



Any others?

The six days after F-day were below my 7-day moving average, but only one was more than one sigma below the mean. After that I've returned to pretty close to average, except that yesterday was down sharply.

I generally don't pay attention to variations of less than one sigma from the mean.

Overally I'd characterize it as erratic but close to pre-Florida results.

Macro

1:48 pm on Nov 27, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Mine have gone up sharply too but I guess it's more to do with the shopping season and the tons more pages I've put Adsense on.

Even pages where we actually sell products now show Adsense ads. The strangest thing is seeing competitors' ads on our pages offering products competing with ours (and, hilariously, usually at prices higher than what we have advertised on the page). Having Adsense on those pages doesn't seem to be affecting sales... but we do need to monitor that more carefully and for a longer time.

div01

2:52 pm on Nov 27, 2003 (gmt 0)

10+ Year Member



Down and going lower.

europeforvisitors

4:35 pm on Nov 27, 2003 (gmt 0)



The next couple of days will be bad across the board and Saturday / Sunday will be back with a vengence. :)
Way too many people enjoying the holidays and not clicking on ads...

I think that will vary by topic. Don't forget that people outside the U.S. don't celebrate Thanksgiving (or at least not on the fourth Thursday in November).

If you have a site that caters to a non-U.S. audience or does well outside the United States, you may not see a big drop in AdSense revenues. (FWIW, my own revenues were stronger yesterday than they'd been on any Wednesday this month, probably because Europeans represent a disproportionate share of my readers who book travel in Europe at this time of year.)

Not that it really matters in the long run: A holiday dip in revenues can be annoying, but--like a headache--it's usually over quickly!

div01

11:47 pm on Nov 27, 2003 (gmt 0)

10+ Year Member



I think I'll probably make less today than what I made on the first day I threw on Adsense on just a couple of pages.

shrirch

12:21 am on Nov 28, 2003 (gmt 0)

10+ Year Member



Europe: True. Unfortunately, I rely on US traffic for revenues.

While adsense revenues are down about 50% (over the last two days) I'm seeing a hugh spike in affiliate revenues, which leads be to belive that people are surfing with credit cards in hand. :)

davewray

5:30 am on Nov 28, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I'm one of those "Adsense publishers" that actually joined the Adwords program today ;) I've been having a hell of a fun time inputting almost 1000 keyphrases...EACH with their own ad title and text...could be interesting. Google rocks!

Dave.

p.s. My EPC have almost doubled too with Adsense.... :)

androidtech

7:40 am on Nov 28, 2003 (gmt 0)

10+ Year Member



I had the weirdest thing a few days ago. CTR and impressions were identical with the day before but earnings tripled. But just for that day. Went back to normal the next.

I wonder if two Adwords advertisers had a one day catfight?

thx

kartiksh

12:57 pm on Nov 28, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi
It was going down for unknown reasons but now today its back with boom!!!! its almost double the avg. day.

K

Need3lives

1:35 am on Dec 2, 2003 (gmt 0)

10+ Year Member



Clicks and CTR have held steady. Average ECPC has dropped like a rock - currently about 1/2 of what it was in Oct.

panic

1:51 am on Dec 2, 2003 (gmt 0)

10+ Year Member



Up 87%

UKFord

3:07 am on Dec 2, 2003 (gmt 0)

10+ Year Member



UK ads are crazy. One was 14 bucks, cause it was the only one in the morning (UK) so I know...not sure what ad it actually was but I swear on my life. American ads are crappy revenue....in comparision.

Our forum has a 1001 different subjects, so anything can be picked up by the spider crawl google uses. It's working for us anyway.

richmondsteve

4:50 am on Dec 2, 2003 (gmt 0)

10+ Year Member



I'm not convinced that Google currently updates clicks and impressions together at the same time. In any case, even on a site with AdSense implemented on a small number of pages showing the same advertisers/ads EPC per report update will often fluctuate b/w X and 8X per click. So I don't focus on time periods less than one day. Interestingly, if the reports are to be taken as gospel, a few days ago one of my sites had reported impressions incremented by 44, clicks by 1 and revenue by a whopping negative 7 cents. Yes, negative. I hope that ad doesn't show very often and I really, really hope users don't click it. ;-)

anxvariety

5:26 am on Dec 2, 2003 (gmt 0)

10+ Year Member



What's "florida"?

richmondsteve

5:45 am on Dec 2, 2003 (gmt 0)

10+ Year Member



Florida is what the recent major Google update was coined by folks here at WebmasterWorld. See [webmasterworld.com ] and also scroll through forum3 (Google News) for a number of other Florida threads.

Jesse_Smith

6:28 am on Dec 2, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



My earnings has about doubled! Page views havn't gone up very much!

Marcus Aurelius

9:31 am on Dec 2, 2003 (gmt 0)

10+ Year Member



Earnings up, EPC down, go figure.
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