How About a Google "Click-to-Call" For AdSense?

convert the lead to a sale

[alwaysthinking]

Google's "Click-to-Call" Enhances AdSense? I think this feature would be an excellent addition to the AdSense program. Advertisers would pay X amount for click throughs... and say 10 times X amount for a phone call lead, as that gives the advertisers the BEST chance to convert the lead to a sale.

[google.com...]

Google Begins Test of "Click-to-Call" Advertising Program

If you wondered when Google might begin offering pay-per-call ads, or at least click-to-call, it looks like the time is now.

[edited by: martinibuster at 7:36 pm (utc) on Nov. 23, 2005]
[edit reason] Fixed URL [/edit]

[ann]

That sounds good. Some of the ads I get go to a landing page that only converts if a call is made to the person on the site.

No wonder The click thrus do not convert so well for me and keeps the payout per click so low.

Those advertisers can simoply say there were no conversions and get away with it.