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20% PSA's normal these days?



4:07 pm on Nov 12, 2003 (gmt 0)

10+ Year Member

One of my sites is showing about 20% PSA's (actually alt. ads, which is the only way I can track it). Is this normal?

The site is not centered around any particular topic, but the PSA/Alternative ratio is creeping up which has me worried.


4:18 pm on Nov 12, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

To my knowledge, we hardly show any PSAs. New pages get site-wide ads a few seconds after uploading; and these pages get targetted ads a few minutes after they become live.

So the 20% you are quoting -- in our case at least where PSA is 0-1% -- could be considered a significant aberration.


4:37 pm on Nov 12, 2003 (gmt 0)

10+ Year Member

I'm right there with alika.


4:45 pm on Nov 12, 2003 (gmt 0)

I don't think I've ever seen a PSA on my site, so 20% PSAs wouldn't be normal for me. Whether it's normal overall is hard to say; in any case, averages are meaningless since different topics and subtopics will perform differently.

Is your site new? If so, you may see better targeting after it's been around a while.


4:51 pm on Nov 12, 2003 (gmt 0)

10+ Year Member

Nope, the site in question has been around for 8+ years, and has been showing AdSense since July.

Experienting with layout and looking for "trigger" words has no effect. I've contacted Google before but got a somewhat canned response. I may gatyher more data and try them again.


10:36 pm on Nov 12, 2003 (gmt 0)

10+ Year Member

I have about 8% of PSA accoring to the stats of alternate ads. I am using CJ.com for alternate. Many of the pages w/ PSA, I think, were not visited for a long time and haven't been visited by Media bots. I think the visits by users trigger the mediabots' visits.


10:55 pm on Nov 12, 2003 (gmt 0)

10+ Year Member

My site is very new to google but I have found I get PSAs on only pages with non-content pages (such as the about us page, contact info page etc...).

I put cj.com as my alternative and tried to find some merchants who cater to my client...

I dont really expect too much revenue from the alt ad though


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