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Google seeks IPO launch this month

according to the Financial Times

     
4:06 am on Jul 12, 2004 (gmt 0)

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The story is here [news.ft.com]

Google, the most widely used internet search engine, is aiming to complete its long-awaited initial public offering as soon as this month. The sale rests on tests of the computer auction system as well as approval from the US Securities and Exchange Commission. Google and its bankers, a team of 30 led by Morgan Stanley and Credit Suisse First Boston, have been testing the system they will use to run the auction - the process Google has chosen to distribute shares to investors.
1:30 pm on July 12, 2004 (gmt 0)

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I don't know much about the stock market. On an IPO what price do the stocks start at per share?
2:13 pm on July 12, 2004 (gmt 0)

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Normally investment bankers set this price. For Google's IPO, the irrational exuberence of people that want in on the IPO will set the price :-)
4:39 pm on July 12, 2004 (gmt 0)

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So how do you get in on the action? Seems like it'll either be way overpriced cause everyone wants in from the start, or nobody will buy in cause they can't figure out how to do it.

[edited by: skibum at 5:14 pm (utc) on July 12, 2004]

4:46 pm on July 12, 2004 (gmt 0)

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among the list of brokers handling the ipo there are several well known companies. I would guess that they will let their customers know how to bid.
4:48 pm on July 12, 2004 (gmt 0)

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Here's a little more info on who is offering shares:

SF Gate Article [sfgate.com]

5:13 pm on July 12, 2004 (gmt 0)

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Google applies to list on Nasdaq:

[story.news.yahoo.com...]

5:17 pm on July 12, 2004 (gmt 0)

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Here's one very interesting analysis of the upcoming Google IPO from a buyer's perspective:
Google IPO analysis: Buy it, then sell [management.itmanagersjournal.com]

I totally agree with the conclusion in this article. Google's market share is now at its top, which means it will start decreasing in the near future - especially when MS is entering the market.

The share price will be very high, not only because of the media uproar to be expected, but also because anyone knows (or at least thinks to know) how Google works and wants to buy a part of "his" search engine.