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Google, the most widely used internet search engine, is aiming to complete its long-awaited initial public offering as soon as this month. The sale rests on tests of the computer auction system as well as approval from the US Securities and Exchange Commission. Google and its bankers, a team of 30 led by Morgan Stanley and Credit Suisse First Boston, have been testing the system they will use to run the auction - the process Google has chosen to distribute shares to investors.
I totally agree with the conclusion in this article. Google's market share is now at its top, which means it will start decreasing in the near future - especially when MS is entering the market.
The share price will be very high, not only because of the media uproar to be expected, but also because anyone knows (or at least thinks to know) how Google works and wants to buy a part of "his" search engine.