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findwhat gets sued

     
1:22 pm on May 20, 2005 (gmt 0)

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hey guys, for all of you who dislike findwhat, i am a local fort myers liver, and i came acrossed this article in the news-press today. findwhat is not lookin so hot, stock dropped 37 percent, and they are getting sued for millions.
not sure if i can post this, but

[news-press.com...]

10:14 pm on May 20, 2005 (gmt 0)

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LOL!

In a May 5 interview with The News-Press, FindWhat President Craig Pisaris-Henderson blamed the company's lower than expected earnings on its decision to sever its ties with some partners who no longer met the company's expectations.

And it's not because they have been cheating advertisers who have jumped ship in great numbers?

Me thinks that they waited too long to clean house.

In some other recent threads people were speculating that they wouldn't last out the year. At this rate they won't make the end of June.

And another one bites the dust.

11:04 pm on May 20, 2005 (gmt 0)

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That's a lot of bad clicks if you believe FW's president. Their accounting company resigning and their CFO being forced out doesn't look pretty.

Who's next?

1:10 am on May 21, 2005 (gmt 0)

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Who's Next?

How about everyone except Yahoo, Google, MSN and maybe Lycos....Everything else is shady and banking on quick money.

1:15 am on May 21, 2005 (gmt 0)

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Whatever happened to no specifics in these forums.
2:06 am on May 21, 2005 (gmt 0)

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Whatever happened to no specifics in these forums.

The publishing of news links has never been a problem in here and the open discussion of news of this magnitude from a PPC player is fair game.

What are you objecting to? That FindWhat finally got caught at what this forum has been talking about for months?

1:29 pm on May 21, 2005 (gmt 0)

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"How about everyone except Yahoo, Google, MSN and maybe Lycos....Everything else is shady and banking on quick money."

LOL, you really only trust those 3 guys? Maybe some other PPC's that worked for other people just havent worked for you.

SearchFeed, 7search and search123 etc have tens of thousands of advertisors....They must be doing an acceptable job to keep them.

2:23 pm on May 21, 2005 (gmt 0)

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The issue of click fraud is looming large for all providers. It's the 800 lb. gorilla in the living room.
6:49 pm on May 21, 2005 (gmt 0)

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"SearchFeed, 7search and search123 etc have tens of thousands of advertisors....They must be doing an acceptable job to keep them. "

If you give me retention rate's by these companies (that are acceptable) I'll edit my optinion. I've tried every cpc out there (that I have heard of...were talking at least 20)....And none of them worked consitently for any of my clients where are in multiple industries.

1:17 am on May 22, 2005 (gmt 0)

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Boston, how about this. Go to their site, and do a search. See who advertiser for the first 5 positions. Then check again in August, does this seem fair?
3:26 pm on May 22, 2005 (gmt 0)

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Do me a favor and perform the test for me watchthis; I don't have the time to track these types of cpc programs since they haven't worked for me previously.
6:55 pm on May 22, 2005 (gmt 0)

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ok ill report back in July. :)
10:45 pm on May 22, 2005 (gmt 0)

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SearchFeed, 7search and search123 etc have tens of thousands of advertisors....They must be doing an acceptable job to keep them.

A large number of the ads on Searchfeed come from
Findwhat.

12:01 am on May 23, 2005 (gmt 0)

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Wow.. this is big news.

Findwhat is being sued by Yahoo right now too. And in my opinion, they should also be getting sued by many of their customers for all of the click-farm generated clicks and bogus traffic they've been charging people for over the last several months.

This is prime example of how short term greediness can lead to the complete and utter melt-down of a once-solid company.

Looksmart = Findwhat

I think it's over for FW. I could be wrong. I would love to see them return to their honest quality state again... but at this point, I definately wouldn't bet on it.

1:52 am on May 23, 2005 (gmt 0)

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I always thought Findwhat? was a good name for them.
2:16 am on May 23, 2005 (gmt 0)

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Yeah, it's too bad, I really like to use findwhat but lately they just have not been working at all for me.
2:27 am on May 23, 2005 (gmt 0)

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stick a fork in them. Lawyers are already advertising on Google when you search for "findwhat". Add the Y! lawsuit (at least millions in lawyer fees), bad publicity and decreasing revenue.
7:52 pm on June 4, 2005 (gmt 0)

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I was planning on launching with Espotting, and had heard good things about their results, but since Espotting and Findwhat merged, I'm having second thoughts due to these legal issues. Anyone have a recommendation?
11:43 pm on June 4, 2005 (gmt 0)

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Anyone have a recommendation?

If it involves FindWhat - RUN!

12:47 am on June 5, 2005 (gmt 0)

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Findwhat also owns Miva.
I wonder what the future hold for the shopping cart?