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Accurate Click Numbers

     
3:14 pm on May 18, 2004 (gmt 0)

10+ Year Member



How can we determine accurate click numbers on PPC engines. One of the sites we are working with only does PPC and the amount of traffic he gets each week is significantly lower than the number of clicks he is being charged for by the PPC engines. Its off by over 100 clicks a week. Can anyone help?
3:49 pm on May 18, 2004 (gmt 0)

10+ Year Member



What engines are the over charges coming from?

This may help to explain.

6:55 pm on May 18, 2004 (gmt 0)

10+ Year Member



If you want accurate numbers (plus lots of other useful data), use tracking software. If you want approximate numbers, use your log files.
 

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