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Incredible low conversion rate at Espotting

340 clicks withour 1 sales

         

allcam

7:15 am on Apr 18, 2004 (gmt 0)

10+ Year Member



Previously I complained to Espotting that there were two many false clicks but they would not acknoledge.

Last week I tried 50 quid, and set up my own performance tracking system, the result is extremely disappointing: I got around 50 -100 clicks per day, but after the 50 quid run out (around 340 clicks), there was not a single sale!

Extremely disappointed with Espotting. The click from them is just rubbish.

blaze

3:47 pm on Apr 18, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



What conversion rate do you see on the other PPC engines?

ByronM

12:04 am on Apr 19, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Do you have anything else to compare to?

What is your product? what is your website? where you leading those clicks to a page that matched the click or did you just send them to your home page in the hopes that they would find what they were looking for?

To get the best value for PPC send the click to exactly what you are advertising. Make it quick and easy to find out more about your product and service as well as check it out/purchase.

Make signing up easy, make your privacy policy, terms of service and your phone number visable and easy to find.

Getting visitors is about 1% of what it takes to make the sell.

blaze

12:37 am on Apr 19, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I'm very interested in signing up with espotting myself.

Anyone else have any experience with this PPC engine?

I do not want to suffer another Looksmart experience..

chrisuk

6:47 pm on Apr 19, 2004 (gmt 0)

10+ Year Member



You should deep link, to the product page or registration form or whatever, try and come up with a short list of why it might be poorly performing. See if you can work out if the clicks are curiosity clicks or genuine buyers and how long they stay on the page etc.