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What's takes so long at Findwhat anyway?

Signed up 4 days ago and still no live ad.



2:59 am on Aug 31, 2003 (gmt 0)

10+ Year Member

I'm very anxious to get the ad going but it seems these guys are taking forever to look over the ad. Now with the long weekend, it'll be 7 days since signing up.

It's a very simple ad with just four keywords and they are absolutely relevent. They don't have do a thing but ok it.



10:28 am on Aug 31, 2003 (gmt 0)

10+ Year Member

They are useless. The slowest PPCSE for approving ads in our experience.


12:28 pm on Aug 31, 2003 (gmt 0)

WebmasterWorld Administrator anallawalla is a WebmasterWorld Top Contributor of All Time 10+ Year Member

In my limited experience of FW, here is my timeline:

15/7 - Ads uploaded
15/7 - Email from FW asking to speak about the new account
20/7 - (Saturday in the US) - Account in New status

28/8 - Told FW that one ad was not showing
29/8 - Problem fixed.

Not slow in my short experience.


10:57 am on Sep 2, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

FindWhat has one of the best customer service among PPC search engines. Pick up the phone and call up or just drop them an email.


6:08 pm on Sep 5, 2003 (gmt 0)

10+ Year Member

Why should we have to gop to that trouble? If the have the best customer service systems they would respond to their onlie system they insist we use. I agree, their approval system is a joke.


8:13 pm on Sep 5, 2003 (gmt 0)

as usual they approve by bid amount more than by relevancy.

If the bid amount is below the 5 cents, even if posted before the 31 of august, it will be disapproved if there are many bids for that keywords, but it will be approved if they need bids for that keyword.

Sarah Britton

11:29 am on Sep 8, 2003 (gmt 0)

10+ Year Member

I will go with vibgyor79- I never had any problem with them when it came to getting a campaign set up and online.
I know you do not need to make a call if they are all that perfect- but it helps- just one call and you can get in touch with a CS representative who can then get such routine issues fixed with in no time.


2:11 pm on Sep 8, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

I think Findwhat is turning back to what they were a few years back. A company that has horrible customer service, and does not accept that any clicks from their "partners" are fradulent. Atleast with Overture, they will listen before telling you that you are wrong. With Findwhat, you are told your wrong immediately.


Opportune Moment

3:56 pm on Sep 8, 2003 (gmt 0)

10+ Year Member

My advice, from experience...call them up and really complain. You get your ads approved that day and usually a credit of a couple of dollars into your account. They are super nice, but also super slow.


4:41 pm on Sep 8, 2003 (gmt 0)

10+ Year Member

Yes, FindWhat is very slow on approving ads or even updating bids. But, the bids are cheap and you should get a decent amount of traffic.
Good luck!


4:46 pm on Sep 8, 2003 (gmt 0)

10+ Year Member

Slow. Slow. Slow.

Just one guy's experience, though.


2:03 am on Sep 10, 2003 (gmt 0)

10+ Year Member

Well, I finally got approved at Findwhat after waiting 9 days. I was using Lycos adbuyer previously. They use Findwhat's engine I'm told.

Little too early to report anything yet but I know one thing. I'm scared to make any changes to be submitted. I may have to wait another 9 days.

I don't see why it takes so long at Findwhat since Google adwords are instant approval and they don't seem to have any problems.



7:00 am on Sep 10, 2003 (gmt 0)

10+ Year Member


You probably hit the grandfather crunch. I'm just a customer of FindWhat like yourself, but they had over 8 million new keyword ads placed the last week of August, by people trying to beat the Sept. 1 deadline.

On Sept 1st the minimum bid for keywords went to 5 cents, all bids less than 5 cents placed before Sept 1st were grandfathered in at that amount.

My usual response time before the crunch began was 2-3 days.

Make _sure_ you check out and understand their AdAnalyzer feature. It lets you get ROI and conversion to sale figures by keyword.



10:16 am on Sep 10, 2003 (gmt 0)

10+ Year Member

The worst service ever in my opinion..

It took 8 days to approve some keywords. On the site they talk about hours in busy periods, they better make it days, and exclude the weekend.

Also the quality of their traffic is questionable. They give me the lowest ROI of all the major PPC engines.

I do like their system to check the ROI on your keywords!


1:19 pm on Sep 10, 2003 (gmt 0)

10+ Year Member


Who gives you the highest and 2nd highest if you don't mind sharing?



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