More than one ad groups match the query

which is the smarter way to make sure the one you want is shown?

[Furmanov]

Let's say I have two ad groups, one for

widgets texas

and another for

widgets austin

well, I only hope Austin is in Texas, I'm not that good at USA geography :) anyway, someone searches for

widgets austin texas

I believe google would show only one ad. In my case it shows the ad for widgets texas and I'd prefer it to be the ad for widgets austin. Is there some time-consuming way to make sure it shows the ad for "widgets austin" only?

I did not use the exact match since I wanted to catch queries like "delivery of widegets in austin", "send widgets in texas", "order widgets i austin online" etc

sorry if this has already been discussed and I overlooked it

thanks in advance!

[Furmanov]

no response... was it a stupid quesion? :) sorry if so

and if i didn't make myslf clear in that post... if more than one ad on the same account match a search query google will show only one of them, right? Is there some way of making google to show the ad you want, not the one Google likes, except for using exact match? And based on what google chooses the ad to be displayed among the two matching ads?

[onlineleben]

try the exact match option in your keywords

[vibgyor79]

- Try increasing the max CPC of the adgroup containing the keyword "widgets austin".

- In the adgroup containing the keyword "widgets texas", use the negative keyword "austin". That is -

widgets texas
-austin

[Furmanov]

yes, negative, stupid me
Thanks a lot vibgyor79!