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At least this time Google is giving a heads up.
The random nature of this new quality requirements leads be to the believe that this is more “bottom-line” driven than anything else.Exactly! MFA makes Google money and soon merchants using Google Checkout will make them money. Space needs to be made for the merchants that will show the little shopping cart by their ad. It's all about money and "Quality" is a smoke screen. Profit is the reason for a business to exist.