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Broad Keywords Stealing My Specific's

Trying to get my ROI up. mistake?

         

Veneficuz

5:25 am on Apr 30, 2006 (gmt 0)

10+ Year Member



Well First of all let me say thank you for your help in advance. I recently am having a major headache from adwords. My ads were running fine, but I wanted to change my site, and keywords to filter out the bad keywords.

you see almost 70% of my traffic was working by one broad keyword, but as my Conversion Rate started going down and down for some reason(probably my site). I realized that is was time to filter out the bad keywords that my broad keyword were doing. So I add about 100 new keywords to see whats actually converting good and whats not. This may be normal but I lost 1/6 of my daily traffic right after I did this. So I look at my account, and still nothing really has changed, my broad keyword has almost all the clicks.

Very frustrating time in my life, got bills to pay, and nothing seems to be working.

[edited by: eWhisper at 3:07 pm (utc) on April 30, 2006]
[edit reason] Please keep discussions on the boards. [/edit]

Hubie

5:21 am on May 4, 2006 (gmt 0)

10+ Year Member



bump

I'd like to hear others talk on this. I've seen this happen before too and never understood why.

Re-organization of an account suddently cutting down traffic/conversions...hmmm...

Hubes