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Is "lingerie" a sensitive term

         

jim2003

6:52 pm on Mar 30, 2006 (gmt 0)

10+ Year Member



Does anyone know if Is "lingerie" a sensitive term that requires a manual review before ads can run.

grigoroo

12:23 am on Mar 31, 2006 (gmt 0)

10+ Year Member



We have an ad group for lingerie and I vaguely recall having a little difficulty getting running. If you are seriously selling lingerie, I strongly suggest you add a list of negative keywords like -pix, -pics, -pictures, -photos, -in, etc. so you don't pay for too many voyeurs that just want to look.

DamonHD

10:41 am on Mar 31, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi,

If you are selling, then probably include the negative keyword:

-free

to keep away the low-grade pervs looking for free erotica! B^>

Rgds

Damon

Israel

6:15 pm on Mar 31, 2006 (gmt 0)

10+ Year Member



Don't forget -fetish also! 'lingerie' is a tough one

And it is part of a very long secret list of sensitive terms that require human review before showing at all. Even terms like 'war' are in that group.

Israel

jtara

6:39 pm on Mar 31, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



And it is part of a very long secret list of sensitive terms

Why does Google feel they have to keep so much of Adwords a guessing game?

AdWordsAdvisor

8:04 pm on Mar 31, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



And it is part of a very long secret list of sensitive terms that require human review before showing at all

It is not that the list is secret, but that it is constantly evolving with world events, what's top of the page in the news, and so forth.

For example, when hurricane Katrina hit the American south, Katrina related keywords went on the 'review first' list to make sure that only appropriate ads were shown.

When you have tens of thousand of people in desperate straights, it would not be such a good thing to show ads which sought to take advantage of their situation in some way. On the other hand, it would be good to show ads that sought to help them.

How to tell the difference? Review.

Why does Google feel they have to keep so much of Adwords a guessing game?

I'll add an item to the Advertiser Feedback Report saying that advertisers would like to have a core list available. But, as described above, the list is not set in stone - and can change in the instant - for very good reasons.

AWA

jtara

8:58 pm on Mar 31, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I'll add an item to the Advertiser Feedback Report saying that advertisers would like to have a core list available. But, as described above, the list is not set in stone - and can change in the instant - for very good reasons.

A word list is not what is needed. Just give us specifics when an ad requires review. Tell us WHICH word is objectionable. (As you already do for trademarked terms.)

And tell us the review status of each ad. "Requires review". "Scheduled for Review". "Reviewed". (Every new ad would be "scheduled for review". Ads that require review prior to running even on Google Search would be "requires review".

Yet another example of Google's disconnect with reality. Another case of unnecessarily leaving the advertiser in a fog.

Haven't they done any usability testing? Much of this doesn't actually need usability testing, though - just common sense. Does anybody at Google posses common sense? If so, are they allowed to apply it?

jtara

11:31 pm on Mar 31, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Tell us WHICH word is objectionable.

Oops. Google already does that.

I was confusing this issue with some recent discussion about changes in API results, where apparently less information is now being given on rejected ads.

Wlauzon

5:25 am on Apr 1, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Tell us WHICH word is objectionable. (As you already do for trademarked terms.) ..

Well, THAT has problems also.

A couple of days ago, we got one ad flagged because it has the word "Utility" in it.

Now try and figure that one out?

jtara

5:47 am on Apr 1, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



A couple of days ago, we got one ad flagged because it has the word "Utility" in it

For trademark or other?

I had one reviewed for the word "wow". Trademark...

deep_alley

10:11 am on Apr 1, 2006 (gmt 0)

10+ Year Member



I totally agree with jtara. We should know the status of our ads.
Would love if ads contained conversion data along with CTRs and served %, etc.

Green_Grass

2:50 pm on Apr 5, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



All my ads are reviewed before being shown on the network.. If I make a small change ..say change 'Good' to V.Good' ..I am queued for review. I guess, My site must be very very sensitive :-)

Google tells me this is automatic process..any change I make means REVIEW.

jtara

4:58 pm on Apr 5, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Google tells me this is automatic process..any change I make means REVIEW.

Any change ANYBODY makes means REVIEW.

However, normally, ads continue to run on Google Search, pending review. (They don't run on Search Network or Content Network until review.)

BTW, changes aren't changes. A "change" to an ad is really just a shortcut to delete the existing ad and replace it with a new one. If you look at your deleted ads, you will see the ad with the old text.