Natural Search Listings Now At Top Of Page - Adwords Pushed To Side

Adwords No Longer Displayed At Top of Page Above Natural Listings

[dsforeman]

Don't know why this is not on this board but has anybody else noticed that adwords are now not showing on top of the page for many keywords. Natural results are now all the way at the top of the page and all adwords are off to the right. I noticed this on three word strings about two weeks ago (like philadelphia marriage counseling) and now today on broad keywords like marriage counseling. This of course would explain the sudden drop in conversions and rise in prices as natural search garners the best traffic and adwords customers bid for a much lower share of the traffic.

[Adam_T]

wow, that sucks. Maybe they had some complaints? I thought that was better, it made being in the top few positions matter more, hence I wouls assume people would pay more.

[simey]

They may be testing on different datacenters. I just searched 'marriage counseling' and saw 3 paid listings on top.

[AdWordsAdvisor]

Don't know why this is not on this board but has anybody else noticed that adwords are now not showing on top of the page for many keywords.

It's actually been this way for as long as I can remember, sforeman. There has never been an assurance that ads will appear in top spots for any particular search.

Basically, ads earn their way to the top by meeting a raised standard in terms of relevance. If no ads meet the standard, then no ads are 'promoted' to the top.

Also, ads must be reviewed and approved before being sent to the top. So, if an advertiser who is in a top spot edits their ad, the ad will no longer appear at the top until reviewed and approved. And, once approved, the edited ad must still meet the raised performance standard in order to be promoted again.

Whether ads appear 'up north' for a particular search can vary from one search to the next, dependent on all the factors at play in the moment of the search.

AWA

[martinibuster]

I still see ads up north.

[wedouglas]

I had this happen today. It was odd. 55% with thousands of clicks per day. For some reason it went to the side. I moved the keyword to a diff adgroup and all was well again. Made no sense. I had actually improved the CTR today too...

[mykel79]

I've seen a different twist today. Part of the adwords are on top and part are at the bottom (below natural serps) with no ads on the side. I'm seeing this on google.pl