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Adwords conversion mechanics

Conversion mechanics

         

katriensebrechts

2:08 pm on Mar 14, 2006 (gmt 0)



In my campaign, conversion tracking is enabled. Google states there is a 24 hour delay in conversion tracking reporting. However, yesterday I made a report and it didn't show any conversion on March 6th. This morning, I ran the same report and suddenly there was a conversion that date. Is it possible that a visitor clicked my ad last week and has converted only yesterday?

Robsp

2:39 pm on Mar 14, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Yep,

Conversions are "back dated" to the day the click occurred and the 30-day cookie was set.

idolw

4:06 pm on Mar 14, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



unfortunately, google adwords conversion tool does not exclude duplicate conversions from the stats.