Since about friday we have noticed our adwords traffic drop by around 25% accross quite a few of our sites.
Has anyone else seen any change like this with their campaigns? I am just wondering if it maybe just a bad few days or if maybe something is going on with Google.
any opinions welcome.
cheers
Since about friday we have noticed our adwords traffic drop by around 25% accross quite a few of our sites.
I suspect you already know this, briggidere, but editing your ads (even in a very minor way) could easily account for this drop in traffic. (This is because editing an ad will require that it be reviewed/approved before running on the search and/or content network.)
One possibility, at least.
AWA