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New keyword tool

Finally, competition/volume indication from Google

         

arikgub

8:18 am on Oct 25, 2005 (gmt 0)

10+ Year Member



now it is just a matter of time before automated tools will use it for keyword profitability calculation...

debvh

11:57 pm on Oct 25, 2005 (gmt 0)

10+ Year Member



I tried it out...

The site-related keyword tool found my main 2-word phrase. It told me the avg. CPC would be 46 cents to get in the 1-3 position whereas I am currently paying 6 cents. So I don't quite know what to make of the CPC's listed for keywords I don't currently bid on.

jbischke

6:30 am on Oct 26, 2005 (gmt 0)

10+ Year Member



Where can I find this?

netmeg

3:13 pm on Oct 26, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



The problem I have with the new keyword tools is first of all, it only seems to work for me when I give it a web page to scan for keywords; otherwise I get a coding error.

The second problem is that while it will tell me if I'm using that particular keyword in the AdGroup I'm in, it won't tell me if I'm already using it in the Campaign, and that's something I want to know.

elsewhen

6:25 pm on Oct 26, 2005 (gmt 0)

10+ Year Member



Where can I find this?

click into an adgroup, and there above the main content box is a set of links that looks like this:

Tools: Filter Keywords ¦ Add Keywords ¦ Edit Keywords ¦ Keyword Tool - New!

Eurydice

10:28 pm on Oct 26, 2005 (gmt 0)

10+ Year Member



It's not available to all accts yet. It's not yet in various accts for clients. Most of my clients have it.

It works very nicely, esp. the site tool.

But... only if you point it to a specific page that has very tightly focused content.

If the page talks about widgets, gizmos, and goombahs, Google won't be able to determine the theme of the page. So you'll get vague, general, and random KWs.

But if the page is all about (for example) widgets for high-altitude camping, you'll get very good set of keywords.

Try it. It works good.

AdWordsAdvisor

1:32 am on Oct 27, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



It's not available to all accts yet. It's not yet in various accts for clients. Most of my clients have it.

Hmmmm.

Actually, Eurydice, the new keyword tool is now available to all advertisers. (Although I should mention that, at present, the 'site' feature you mention is available only to English language interface users. Still, all advertisers should see the other new features.)

If anyone finds that they are not able to see the new keyword tool, (and you aren't accessing the kw tool from a bookmarked page) - then I hope you'll contact support, as I'm sure they'll want to look into it.

BTW, if you have the 'old' kw tool bookmarked, it's best to re-set that bookmark by first going to the new tool through the account interface.

Lastly, I'm glad you are finding the new tool useful Eurydice!

AWA

jim2003

1:58 am on Oct 27, 2005 (gmt 0)

10+ Year Member



Hello,

There is a definite bug in the system preventing some users (including me) from seeing the new tools. The problem has been "elevated" to technical support. I hope they fix it soon. They people I was working with called it a day though and went home with the problem still not fixed.

Eurydice

3:22 am on Oct 27, 2005 (gmt 0)

10+ Year Member



8p and it's still not available to all accts :-) I'll send in bug reports.

Another KW tool tip: In "Show Columns", select "Keyword Popularity". This shows the competition and search vol for the KWs.

Sort by Search Volume. Now go down the list and look for a KW with high vol and low competition.

arikgub

8:21 am on Oct 27, 2005 (gmt 0)

10+ Year Member



Yesterday I did some search on keywords with high Popularity/Competition ratio using the new tool. It was really hard to find low competition items for popular keywords, but I was able to pick few keywords having "1-bar" popularity score with zero competition and started to run ads. It turned out, however, that these keywords having "1-bar" popularity generated only few impressions for the whole day (being all active in my account).

It seems that keywords with 1-bar popularity are in fact not very "popular". Anybody with similar observations?

netmeg

1:44 pm on Oct 27, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I keep getting xmlRequest errors. I emailed support, and now they want me to email them back the exact same thing again (thanks a lot)

AdWordsAdvisor

6:01 am on Oct 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Thanks to everyone for their feedback on the new keyword tool. Much appreciated! I've added your thoughts to the Advertiser Feedback Report.

There is a definite bug in the system preventing some users (including me) from seeing the new tools. The problem has been "elevated" to technical support. I hope they fix it soon.

Yep, you are correct jim2003. Issue is now pinpointed, and will be addressed in the near future. A very small percentage of advertisers are not seeing the new tool, and I'm sorry for the wait experienced by that small number of folks.

I keep getting xmlRequest errors...

Resolution is in the works here too. My apology for the frustration, netmeg.

AWA

Eurydice

5:12 pm on Oct 28, 2005 (gmt 0)

10+ Year Member



The new KW Tool wasn't showing up for a client. My rep suggested clearning the cache. That worked.

AdWordsAdvisor

12:16 am on Oct 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



The new KW Tool wasn't showing up for a client. My rep suggested clearning the cache. That worked.

OK, I have good news, and some not-yet good news.

The good news is that the issue preventing some advertisers from seeing the new KW tool has been wrestled into submission. Everyone should now see it - and if not, the clear cache idea is a good one.

The not-yet good news is that the xmlRequest error issue is still wrestling back. Hang in there, though, netmeg. Progress is being made. ;)

AWA

jbgilbert

6:47 pm on Nov 10, 2005 (gmt 0)

10+ Year Member



AdwordsAdvisor:

Hope this is an appropriate place to make suggestions on the keyword tool.

Through testing I have found the folling issues:

- It is a great improvement when you are setting up a new account (especially the .csv download option), but TERRIBLE if you use it on large existing accounts with multiple campaigns and adgroups. Why? Well it's based on the "adgroup" you are currently in when you run the tool and if a keyword shows up as already in that adgroup it tells you -- GREAT! BUT, for a large existing account with multiple campaigns and adgroups it can list hundreds of words EVEN THOUGH THEY ALREADY EXIST IN OTHER CAMPAIGNS AND ADGROUPS. Way too much to manually weed through.

- PLEASE, when providing the "site" analysis option of the tool, give us the option of showing "related" OR "found" words on site pages. The default is both.

That's all for now.

AdWordsAdvisor

4:31 am on Nov 11, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Thanks for the feedback, jbgilbert, which I've just included in this week's Advertiser Feedback Report. ;)

AWA