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Daily budget of 7k esceeded with 14 clicks?

NO way that is happening. What might be wrong?

         

Nefig

12:25 am on Sep 27, 2005 (gmt 0)

10+ Year Member



Here's the story.

I started my brand new campaing about a week ago, I'm adding few hundred kws each day, most of adgroups supposed to bring at least 10-50 clicks per day, some less than one, but anyway, estimated budget is about 5000 per day. That's a lot, yes, but it never reached more than 30-40 bucks per day.

Today was slow for some reason and I checked some of the words with Diagnostic tool. And it says my daily budget reached and exceeded! Not a single lead today, about 14 clicks and this piece of &%#$ dares to throw that BS in my face!

Eh..

Question number one:

When I was adding new adgroups with normal, traffic-generating keywords, let's say 5-10 new adgroups per day, and estimations for each adgroup were 10-50 clicks, I noticed that new adgroups don't start generating impressions and of course clicks right away, like there's a guy who looks after my campaign and slowly turns my keywords on one by one. It it normal? How to fire this guy? It's annoying Smile

Question two:

What to to with this exceeded daily budget thing? It doesn't make any sense whatsoever, content network was always off, av. CPC is below 1.5-2 US per click, I even turned off search network and it still says budget is exceeded. At the same time when I click on "recommenede budget" it says it's enough. OF COURSE it's enough! :)

Did anybody experience anything like that? I really try to get as many deals as possible and dark forces are out there. I do bid on some brand names and competitor's URLS as well as misspellings and so on, but G never stopped me saying it's brand, etc.

mark1111

1:04 am on Sep 27, 2005 (gmt 0)

10+ Year Member



Hard to say. The diagnostic tool is somewhat more accurate than the bid estimator, but it has a limited set of responses. If something occurs for which it doesn't have a response, it may give the closest answer it has, which may not make any sense. I'd suggest contacting support.

patient2all

1:56 am on Sep 27, 2005 (gmt 0)

10+ Year Member



supposed to bring at least 10-50 clicks per day

Well right off, you're relying on an equally buggy Traffic Estimator. I never look at that, I don't think anyone does.

Are you sure your keywords are really ones that get searched or are they too restrictive?

If you search for them, do they turn up?

Those are a couple of things I'd look at before putting too much stock in the other buggy tools.

patient2all

Nefig

3:04 pm on Sep 27, 2005 (gmt 0)

10+ Year Member



I understand Tr.Estimator is quite buggy, but 15 clicks instead of many hundredds/thousands just doesn't make sense. I check if my ads show up - and they really don't. I do not see the reason.. Does google have to approve my ads or something? I used to get clicks for almost all of those words, and now they don't even get any impressions.

Nefig

10:01 pm on Sep 27, 2005 (gmt 0)

10+ Year Member



Anyway, when you add new adgroups, should they start working right away or there's always an approval time?

In my case it's financial leads, does Google have to approve my ads and kws first?

Lord Majestic

10:12 pm on Sep 27, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Well right off, you're relying on an equally buggy Traffic Estimator. I never look at that, I don't think anyone does.

I did - and can concur its a complete BS, not just _way_ off the mark, its just totally bad, and if it was underestimation then I could have lived, but it was a total huge overestimation, the only thing that was underestimated were cost per click.

If I was its developer I would not have had weekends until its fixed.

davewray

3:59 am on Sep 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi Nefig...I'm from Mike's AMS too. Perhaps I can help. The traffic estimator tool is crap, plain and simple. And, I experienced a slow start when I started my Adwords campaigs as well. I don't think it's a case of being "reveiwed" or anything, but it just takes a few days for things to take off. Even so, you need to bid pretty high to get any real traffic numbers, even with 10,000 keywords until your CTR and ad quality are established...then you will see an increase in traffic for lesser CPC's down the road...Just test multiple ads to see which gets the best CTR (while maintaining ROI), and then dump the non-performing ads...Hope this helps!

Dave.

Nefig

4:39 pm on Sep 28, 2005 (gmt 0)

10+ Year Member



Thanks Dave, will work on that. Traffic is growing steadily, yesterday I missed some high CPC words and now spent a lot with 0% ROI :( I'm just being too impatient, that's a bad thing when it costs a lot :)

ABliss

3:02 am on Oct 5, 2005 (gmt 0)

10+ Year Member



hey there,

what kind of financial leads are you generating?