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Bid prices are way up.Quality is WAY down.

Thanks Google....

         

heyday

12:16 am on Sep 20, 2005 (gmt 0)

10+ Year Member



Today is going to be a gripe day.....

It's like polititions..... They think they always have to "Fix" things and make them "Better"

Google what the HECK have you done! Bid prices are going out of control and the quality of the traffic is pitiful..... Conversions are 1/3 of what they used to be.....

We are now putting more of our money into other advertising now till this mess gets fixed.... if ever....

heyday

Hiccup

4:06 am on Sep 20, 2005 (gmt 0)

10+ Year Member



I know it's the same old story, but once a company goes public, there is only one thing that matters and that is $.

They now answer to shareholders and now they screw over their customers in search of more $$$.

Sad but that's the way big corporations are.

eyeinthesky

10:51 am on Sep 20, 2005 (gmt 0)

10+ Year Member



heyday, I have to agree with you especially on the quality of the results on Adwords. Bids are already debated to death here anyway.

I'm seeing less and less relevant results. I think this is because of the horrible broad and phrase matches.

But Google's ROI is up so they are happy as a bird.

Adam_T

1:59 pm on Sep 20, 2005 (gmt 0)

10+ Year Member



Bid prices are going out of control and the quality of the traffic is pitiful..... Conversions are 1/3 of what they used to be.....

Agreed, but i don't think they are going to do much, as much as i would like them too :(

ITravel

2:53 pm on Sep 20, 2005 (gmt 0)

10+ Year Member



Agree here too. It is alarming how bad the results have become from Google Adwords since the change. I'm paying more and getting less conversions from their traffic. I'm sure as folks start evaluating the actual results, Google will start to see a shift away from them. It's just a matter of time. I mean, we aren't stupid.

beren

6:29 pm on Sep 20, 2005 (gmt 0)

10+ Year Member Top Contributors Of The Month



I know it's the same old story, but once a company goes public, there is only one thing that matters and that is $.

They now answer to shareholders and now they screw over their customers in search of more $$$.

Right. Especially with Google's stock price at enormously high P/E ratios, there has got to be terrific pressure inside the company to grow fast. Most companies would be happy with 10% - 20% per year growth, but if Google grows at 20% per year, their stock will fall significantly. They are doing anything they can to increase revenues.

I wonder if investors know how dissatisfied Google's advertisers (which are their paying customers) are with the company.

inferno

8:02 pm on Sep 20, 2005 (gmt 0)

10+ Year Member



its because of
1)direcotry sites
2)ebay advertisers
3)amazon advertisers
4)review sites

they now have free reign to purchase any and all keywords, and i see they do.

for example, one of my campaigns is for a service business here in atlanta, so i have words like

service x in atlanta

well i am there in the top 5, but 11 out of the 15 advertisers there are directory sites, or ebay sites selling home based x kits, and review sites reviewing all the ppl that do service x.

now it is debatable as to how relevant these are, but if i was a searcher, and i am for many products that i purchase on my own, i am looking for someone who actually provides service X.

i think they should bring back the relevancy bar of old.

lots of things need to be fixed.