Why Aren't Ads Showing?

Meeting Minimum CPC

[ember]

I have a couple of keywords with broad, phrase and exact variations. They were running fine but now I don't see them, and under one, there are only six advertisers. The keywords meet the minimum suggested CPC and are active. The campaign has a very high daily budget and is "OK" according to Google's tool. The campaign is slated to run for the next 4 years. These are not geo-targeted ads; they run all over the U.S.

Any idea why Google says they are active but I can't see them?

[geobals]

Can't you get a single impression for that keywords?

[ember]

I'm getting a few impressions, but not as many as I was, and not nearly as many as these keywords should be generating. I am waiting to hear from Google.

[ne00_99]

What's your daily budget?

It's possible your daily impressions has maxed out due to your daily budget if you set it low.

If people outbid you on the same keyword you may not see your ad when you search.

[ember]

Daily budget is $500, way more than needed. I've bumped the Max CPC way past the so-called minimum required to be active. Google says we're active; they just don't show the ad, despite there being little competition for the keywords.

So, they no longer say keywords are disabled. They say they are active but just don't show the ads. So, how is that different than being disabled, exactly?