help, I am a bit confused with sponsored links?

[wesjames]

OK, got up and running last thursday and have been doing ok so far. Good CTR's bad conversions. I seem to have come into the problem that others are having as far as my impressions halting.

My question is this. What is the difference between the ads that are displayed when you click the "more sponsored links>" Link under the first page of ad results versus going through the page of organic search results?

For example. I have a single keyword to an ad that is highly relevant and getting a great CTR. It shows up on page 2 (search results) spot 2 above one of my direct competitors. Now, when I click "more sponsored links>" my ad is not listed anywhere, but my competition is. What gives? Is it based on longevity? CTR? CPC? I was under the impression that all adwords ads were sponsored links.

Appreciate the help.

[eatchley]

Try this:

[google.com...]

enter your keyword

Thats a direct search for sponsored links. You should be listed there.