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Advertising Google top position

may I?

         

catfree

1:47 pm on May 18, 2003 (gmt 0)

10+ Year Member



My company is offering to achieve top positions in google as a service. May I advertise that in Adwords?. For example if somebody searches "google", my ad would be "Get a top position in Google. Guaranteed". Is this allowed?

Shak

1:55 pm on May 18, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



SEOs and SEMs are ALLOWED to advertise.

however I DOUBT Google will let you use the term "guaranteed" or even similar when the word "Google" is used in the creative.

doing a search for SEO brings up many companies offering guarantees, but I could NOT find specific terms related to Google.

Obviously NO 1 can guarantee this facility, and I am sure Google will be keen to enforce that message, rather than make a few $$$s out of it.

just my 2 rupees.

Shak

pixel_juice

2:20 pm on May 18, 2003 (gmt 0)

10+ Year Member



You simpy can't guarantee a top position in Google, unless it is for a useless keyword. Either way you will be misleading the searcher IMO, whether or not this is against a specific guideline. If anyone asks me to recommend an SEO, first thing I tell them is to totally avoid anyone offer this kind of guarantee.

tigger

2:45 pm on May 18, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I wondered if someone would bite :)

webdiversity

3:42 pm on May 18, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



If you are offering a top position in Google why buy it anyway?

And to be blunt, it's companies that do that sort of thing that make justifying proper work that much more difficult.

But hey go ahead.

You will definately not be able to bid on the keyword "Google" as it is a trademarked name.

trillianjedi

3:45 pm on May 18, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



If you are offering a top position in Google why buy it anyway?

That's what confused me. If you can do that anyway - why bother with adwords?!

Surely, the general public are not *that* stupid?!

TJ

vibgyor79

5:14 pm on May 18, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



similar when the word "Google" is used in the creative

Just to confirm, using the word "Google" in the creative is an absolute NO NO.

theanswer

9:12 pm on May 18, 2003 (gmt 0)

10+ Year Member



You can't bid on the keyword "Google" itself, but you can bid on a multi-keyword combination containing the word Google, such as "google top ranking."

webdiversity

9:29 pm on May 18, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



If someone could bid on "Google" then I'd imagine it would last about an hour before it was switched off for less than 0.5% on 1000 impressions.

Maybe we should find out more about this offer? (just kidding)

samba

10:26 am on May 19, 2003 (gmt 0)

10+ Year Member



The point is not what catfree offers, but what it is allowed to advertise in Adwords.So, you think it's possible to buy keyword "google position", but not "google"?

theanswer

12:09 am on May 20, 2003 (gmt 0)

10+ Year Member



Just type in "google position" or "google ranking" and you'll see adwords ads. So, yeah you can bid on them - just can't bid on "google" itself. Do a search on it and you won't find any ads.