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Google Adwords vs Google search results

         

gorbat

8:21 pm on May 23, 2005 (gmt 0)

10+ Year Member



I noticed that adwords paying is directly reciprocal to density of search results from your site. So, if you have adwords campaign , your site's keywords will be better ranked in google search results. Contrary, if you do not have google's adwords running you will be very badly ranked. Is that true?

HitProf

8:25 pm on May 23, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



No.

AdWordsAdvisor

12:47 am on May 24, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Is that true?

No.

Agreed. :)

Welcome to WebmasterWorld gorbat! Since your new to the Forum, I should probably mention that I'm answering your question as a Google employee - having been with AdWords for nearly three years now.

AWA

gorbat

7:40 am on May 24, 2005 (gmt 0)

10+ Year Member



Well, I tested it, and when I was pausing a campign, I was receiving 3 times less clicks then when I was running it. I agree it shouldn't be dependant of that, but in my case it is, and it is same with yahoo campaign as well.

HitProf

8:02 am on May 24, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



How do you distinguish between organic clicks and AdWords clicks? It's a well know phenomenon that users like to click on sites with both organic and AdWords listings, so if you loose one of them the other might be clicked less as well.

Did you check your rankings for those particular keywords? Have they changed? Because that's what you said.

And welcome tot WebmasterWorld!

gorbat

9:34 am on May 24, 2005 (gmt 0)

10+ Year Member



I distinguish between clicks from google's syndicated pages ( adwords) and another search engines (sponsored clicks) with google's searches( aol, msn, about.com, etc.) on one side and google's search results for my keywords on the other side. When I run adwords campaigns for one particular word I was at first result's page ( surely in first 100) and now I am not even in the first 300 results (source: [google.com...] And, yes, my traffic has decreased 300 times since I stopped all google's adwords campaigns.

dmorison

10:49 am on May 24, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



gorbat,

There has just been a big Google "update" - so from the timing of your post I would say that it is possible that your drop in SERP is as a result of that rather than stopping your AdWords campaign...

gorbat

5:41 pm on May 24, 2005 (gmt 0)

10+ Year Member



I not convinced that "updating" is the 'culprit' for my recently drop in position in google. Anyway, it would be interesting to hear if anybody else had the same issue. To say metaphorically I saw how much google loves me actually! :)