Google.com not redirecting to .no will mess up adwords strategy

[SEOViking]

Google.com not redirecting to google.no has messed up my adwords campaign strategy now. I am under the great impression (from surveys and talking with people) that most people in Norway just go directly to google.com to search instead of google.no. Maybe Google realized the same thing and that is why they stopped redirecting from google.com to google.no when you would type google.com into the browser address field.

Say that i'm marketing a Norwegian word that is spelled the same as the english word like "pistol" (i'm not in reality). To have it only shown for Norwegians i would have to set the campaign country settings to "Norway", but i would miss out on all those Norwegians that use google.com. Before it wasn't a problem because google.com redirected to google.no.

Now i'm forced to get a significantly lower CTR because i have to advertise in the world search and maybe that will cause some of my ads to be disabled/stopped.

I'm sure not too many of you care about this, but maybe the same thing has happened for people in other countries? And maybe GoogleGuy will read this and feel really bad, maybe cry, and wonder if he still should work for Google =) As the cable guy once said "Thath my humor.."

For some reason i feel like i'm not explaining this correctly.

[briggidere]

why not set up a new campaign in your account and have those settings as all of google and not just norway. then leave your original account and keep your higher CTR.

briggidere

[SEOViking]

I found this on the Google step by step page:
"For instance, selecting French and Global or nationwide will show your ads to users in any country who have their Google language preference set to French."

I think the real question i should have asked was:
Are "users in any country" detected by their IP or by the Google+TLD they are searching from? Anyone know?

If it's by their IP then that will be sweet and won't be a problem. I can just choose "Any language" and "Norway" as the country.

[SEOViking]

Ok, i figured it out. Just ran a little test. I changed the campaign settings to "Any language" and "Norway" as the country and then waited a couple of minutes. The Norwegian ads now show up even though i search from google.com so that means:
the user's country is detected by the IP and not the country specific TLD for the google search page.

Sweet =) You can wipe those eyes GoogleGuy.

[briggidere]

yep,

thats right. i am in the uk but if i do a search on google.com it shows uk ppc results.

briggidere

[ElizabethReynolds]

We had a thread about this a month ago or so:
[webmasterworld.com...]

Patient and I realized that having the country defined and not the language is generally the way to go. As search languages can change (.no vs .se vs .com) so IP's are generally more reliable.