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WSJ: "...the system can also produce absurd results"

"dead bodies, new and used"

         

conroy

12:35 pm on Mar 24, 2005 (gmt 0)

10+ Year Member



The front page article in the WSJ marketplace section today is describes Google's often poorly targeted ads. Danny Sullivan is quoted as saying "the search networks need to give advertisers more control."

The article goes on to give examples of various poorly targeted ads. Anyone got the link to the online version?

BriGuy20

2:05 pm on Mar 24, 2005 (gmt 0)

10+ Year Member



Online version requires a subscription to the print journal.