I sent an exception statement in, and I'm just wondering how long does it usually take for Google to respond back?
I hope AWA or someone similarly knowledgeable can give you a response.
May I add a couple of other questions in the same vein?
1) For ad changes that do not pop up the "no,no" box, how long does it generally take for the ad to be reviewed so that it can start appearing again on partner sites? Sometimes I wonder whether it's worth making a minor tweak if it will be 3-4 days before it again shows on AOL, etc.
2) Does a URL change to the main destination trigger a review change? How about to the display URL? How about adding or changing a keyword destination URL?
3) Does the reviewing take place 24/7 or is it strictly a 9-5 thing or something in between?
4) Prior to review for new or changed content, is it true as I have read here that you will continue to appear on Google proper, but not on the "Search Network" nor the "Content Network"?
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BTW, progex, if you get an approval, you should request that they put a note in your file that these keywords were previously approved. Otherwise, every time you edit your keyword list, they get kicked out again and you have to resubmit the request again. I got tired of that so they told me they would put a permanemt notation in my file to let these words through.
patient2all
BTW, progex, if you get an approval, you should request that they put a note in your file that these keywords were previously approved. Otherwise, every time you edit your keyword list, they get kicked out again and you have to resubmit the request again. I got tired of that so they told me they would put a permanemt notation in my file to let these words through.
Thanks for the tip, as for a response, today's the fourth day without a response.
Patience is virtue, I guess.
1. If you request an exception to a pharm ad, it can take up to a week to review. If it takes longer, give them a call. For some reason, it seems to take longer (probably more liability involved) for an exception to a pharm ad togo through than for a gambling or other requested exceptions.
2. ANY change to an ad puts it back in the que. Display URL, destination URL, ad copy - everything.
3. Your ads generally show immediately on Google when you make changes, and don't show on content networks or partner sites until the ad is reviewed.
4. If you want to change an ad - don't. Create a new one, wait for it to be syndicated, then delete the old ad. This will ensure that your ads are always being shown across the distribution channels you choose - but also preserves your ad history for when you want to run long term reports about ad copy.
5. Ads are only reviewed during the weekdays. Google has pretty liberal office hours during the week, so it's more than just 9-5, but they don't approve ads on the weekends.
A couple of additional obsverations about the controversial areas....
Indeed, it takes 4-6 days for Google to get back to me on mentions of Rx and drugs. However, I don't think liability research is being done. In my case, the mention is always where I try to use a keyword with one of the monitored terms being used as a metaphor, like "rx for disaster". So there shouldn't be much need for contemplation there.
BTW, I abandoned my online pharmacy once the heat was on and Google stopped showing online pharmacy AdSense ads (Lowest Prices on Vicodin!) on pages with news stories about drug tragedies!
Also, at least a few times, Google has simply "lost" reviews where it took repeated inquiries before an ad showed at all! This would span 2 weeks or so when it happened.
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If you want to change an ad - don't. Create a new one, wait for it to be syndicated, then delete the old ad. This will ensure that your ads are always being shown across the distribution channels you choose - but also preserves your ad history for when you want to run long term reports about ad copy.
I've read this advice before and wondered about it. I suppose we're only talking about ad improvement there. Normally, I'm changing a date or a price or some piece of information that is no longer valid in an ad. Otherwise I've still got the old ad showing until approval and I'd rather have no ad than an incorrect ad.
I've always assumed that advice does not apply to that scenario unless I'm missing something.
Thanks e!
patient2all
I've read this advice before and wondered about it. I suppose we're only talking about ad improvement there. Normally, I'm changing a date or a price or some piece of information that is no longer valid in an ad. Otherwise I've still got the old ad showing until approval and I'd rather have no ad than an incorrect ad.
If you don't change the ad, but instead use the above advice to preserve your ad history for reports, this is the kind of information you could gather over time:
1. What dollar format leads to a higher CTR for your area? (i.e. 24.95, $24.95, does the 0.95 not matter and $24 works saving you 2 character spaces, etc...).
2. Whate date format works better.
3. Does having the date & dollar amount really change your CTR/Conversion %?
4. Did the out of date info have a higher CTR - why is this? Is it something you'd want to investigate a year from now?
These are just off the cuff responses and not well thought out, but I think you can see the jist from the above.
