However, this is like the broad match keyword only showing for phrase/exact match in that your account doesn't actually give you any details that this keyword is offline (they usually show moderate KW status), but it won't show for searches.
Anyone else heard such reports or confirmed if this is true?
>>> this is like the broad match keyword only showing for phrase/exact match in that your account
Not sure if I got this right. I did a search for a keyword that has all three variants (broad, phrase and exact). Am I supposed to do a search for a keyword that has only broad match?
I found some keywords the other day not showing up, talked to my rep who passed the issue to the tech team, and then suddenly the words started showing again, but my rep didn't know why they weren't showing for that time period.
I've heard mixed results from both Google reps and from advertisers on this issue - and wasn't sure if someone here had looked into this issue.
Just looked at another account that has a lot of very specific low volume/high converting keywords, and only a handful of the keywords were showing at all.
Any ideas on this AWA?
eWhisper - sorry for the delay in getting back to you on this. I've been pretty busy here, and not posting on WebmasterWorld as much as I might like.
Anyway, I've pinged our tech folks, and they confirm that what Sdani was told concerning keywords with no impressions in the last 30 days is not correct. So, my apology to both Sdani and you for the conflicting answers you've received.
Here is what's up; several weeks ago, we initiated system clean-up procedures that periodically look for keywords that have never received a single impression over their entire lifetime. Although I'm not able to be precise about the timing, this is done only for keywords that have had a very long time to receive at least one single impression - even allowing for seasonality.
The goal here, as you might imagine, is to maintain the system so that no one can 'clog' the system with vast numbers of zero-performance keywords - which, after all is said and done - simply slow things down for all advertisers.
AWA