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tracking traffic to a friends site

         

GreenHorn

8:44 pm on Aug 2, 2004 (gmt 0)

10+ Year Member



Hi,

I'm hoping someone can help this newbie?! My buddy sells his art through his site, but he doesn't have an affiliate program as such. He has offered me a commission on sales though.
If I send leads to his site (via Adwords and an eFlyer), is there any way I can somehow track this?

Many thanks in advance!
Perry

keywordguru

9:24 pm on Aug 2, 2004 (gmt 0)

10+ Year Member



Clickalyzer is an EXCELLENT tool!
Should do just about anything you've ever wanted in a tracking software from a marketer's prospective.
KG

GreenHorn

10:13 pm on Aug 2, 2004 (gmt 0)

10+ Year Member



Thanks for your prompt response and advice!

I looked at Clickalyzer now, and whilst it looks impressive, and something I'd like to have, I think it's overkill and a bit expensive right now for my requirements.

Can you recommend any alternatives?

Thanks again.

keywordguru

10:17 pm on Aug 2, 2004 (gmt 0)

10+ Year Member



Hmm, trying to think off the top of my head.
So let me ask, not only are you trying to track the clicks to his site, but all the way up to the actual purchasing of the item? or just the clicks/leads to entering his page?
If he is your friend, you can possibly get him to stick a tiny piece of code into the thank you page and track it.
I will look into my bookmarks and post back if I can find an easy/free solution.
Let me know exactly what you want to track
KG

AdWordsAdvisor

12:30 am on Aug 3, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Welcome to WebmasterWorld, GreenHorn!

I too am not 100% certain what you wish to track, but it you're simply trying to track whether or not a visit to your friends site came from an adwords ad, then you could use a tracking URL, as briefly described below.

Do you or your friend has access to the site's server logs? If so, then one way to track whether the click came from your AdWords ad is to use a Destination URL for your ad that is not used for anything else, by adding some URL parameters. For example, if your web site address is www.yoursite.com, you could use the unique URL www.yoursite.com?source=adwords or even just www.yoursite.com?s=aw.

(In this situation, the question mark and everything beyond it will not change the address to which the user is taken, but it will show up in the site's server logs.)

Hope this helps.

AWA

GreenHorn

9:55 am on Aug 3, 2004 (gmt 0)

10+ Year Member



Thanks KG and AWA for your feedback. It really is comforting to know there are helpful people like you out there!

Even though I've been in IT for many years, I've always had the luxury of having a webmaster etc. That, unfortunately, is no longer the case, so here I find myself needing to find other income sources, hence Adwords > Affiliates.(Is there money in this?) It seems like I also need to get to grips with something like Dreamweaver. I tried MS Publisher, which is nice and easy but with shortcomings. Wish me luck!

I think you have pretty much answered my Q's. At this point, all I'm wanting to do is pre-empt any possible contentions as to where the lead emanated from.

Would another option be for me to set up something like: www.mysite.com/hissite?

In the meantime, I'll try not to abuse your goodwill too much! ;-)

Thanks again.

onlineleben

10:43 am on Aug 3, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Why not try the conversion tracking tool from adwords themself.

Haven't tried it myself but as far as I understand it, it tracks from the adword to an other page (e.g. thank you page). You have to place a tracking-image on that page, so G knows that it was called up and can compare data from clickthrough on adwords with data from loading the image.

AdWordsAdvisor

6:27 pm on Aug 3, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Would another option be for me to set up something like: www.mysite.com/hissite?

GreenHorn, I am not a technical expert on this subject, and invite other on the Forum to comment/correct me. However, it would not work to simply combine the two URLs.

Your destination URL must be an exact address of an existing page on the Internet. Simply combining two URLs into one will not create that, and a user clicking on an ad with such a Destination URL would arrive at a 'page not found' error page.

It would sort of be like putting two entirely different addresses on a letter, then dropping it off at the post office for delivery. Confusion would ensue, and you'd likely get the letter back.

In my understanding, when you add a '?' after a URL, then everything that follows is not read as part of the address. So adding something like '?source=adwords' will not interfere with the actual address.

I hope that others on this Forum will jump in with some additional information on adding tracking information to URLs.

Anyone?

AWA

onlineleben

8:39 am on Aug 4, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



So adding something like '?source=adwords' will not interfere with the actual address.

Unfortunately this only works for the landing page. The information after the? doesn't show for pages accessed thereafter (e.g. shopping cart or other sales pages).
There are two alternatives:
aa) your friend creates a new landing page for your ads on his site. from there he links to his sales-processing page with including something like '?source=you' in the link. Maybe it is even necessary to setup a separate orderpage for you as well.

bb) feed a cookie to the visitor on your friends landing page that is also read during order processing, so you get the credit.