Using AdWords to make money on AdSense

[hdpt00]

I just started using the technique of bidding really low for AdWords and hoping to get big payouts on AdSense. So far I am only paying $0.05/click for AdWords and making a profit with AdSense. So the model is working good.

However, I'm using very broad keywords and very refined ones (about 230 keywords total). So I'm, only getting about 30 clicks/day so far which limits how much I can make from AdSense.

I was wondering if anyone here could give me some tips, besides spending more, to get a ton more clicks. I've been optimizing my ads as much as I can and some range from 0.0X% CTR up to XX.XX% CTR. So I am working on that, but is there anything else I can do to dramatically get more clicks. So far all traffic is from SERPs and none from content sites for some reason. Maybe because I am on the second page for SERP ads.

Anyhow, if anyone could give me some tips as it is my first time using AdWords it might help me a lot.

Thanks in advance!

[diamondgrl]

there was a conspicuous absence from your post. you didn't mention how you are creating a product that is useful for the web, that users might find helpful, whether it is interesting content (as is this forum) or a tool of some utility.

please forgive me if i am reading too much into what your site does, but it appears that what you are doing is polluting the web with pages that provide no benefit to anyone whatsoever just so you can make money. there are many people who are providing a useful service on the web and making money at the same time (i am one). why don't you join us?

besides which, i am frankly quite dubious of this model as a sustainable one. if you were to get, say, a very high 10% ctr, and assuming google gives you half, you would have to target keywords that cost adwords advertisers $1 or more to buy per click so that you can make more than that $.05 per click that you paid to acquire the "customer" in the first place.

you depend on fooling web users to come to a page thinking they are getting one thing but get another thing (since the only way to pay $.05 per click yourself is to attract users to a keyword far afield from the high-price one that your page is really optimized for). you depend on users continuing to be unsophisticated and not annoyed as heck at you for fooling them so that they will click on one of your ads. and you depend on google not shutting you down, which they should do.

i wish you would reconsider this. you clearly are smart enough to make money in a way that is productive for society.

[hdpt00]

I think you are taking this way too wrong. It is a niche content site and I do take pride in giving people great information. The products for this niche I do not sell or do affiliate marketing, but in AdSense is where the products seemed to be advertised. I am doing people a service and I write the valuable content myself.

If I choose to try and make my work profitable there is nothing wrong with trying to maximize my profits.

[diamondgrl]

if you are providing content or tools that a google user might want to stumble across, i apologize.

if users legitimately might want to find themselves on your site - rather than being tricked into going there - i hope you make money through adsense and/or other means. too many providers out there are trying to game the system by not providing a legit service to real human beings.

[hdpt00]

No my site really does provide a lot of useful information and I take pride in that. Some of the sites in my niche are a bunch of spam and just plain awful. I spent a few weeks writing the initial content and write a few new articles every week so far. Things are going well and I'm just waiting to get into the SERPs and past the sandbox or what not.

[GuitarZan]

Hey,

if users legitimately might want to find themselves on your site - rather than being tricked into going there

Tricking them in there? He/She is paying for clicks, and not necessarily making money from that. Besides, if the user clicks on one of the AdSense Ads, then they will most likely be taken to a relevant place.

C.K.

[bnhall]

(since the only way to pay $.05 per click yourself is to attract users to a keyword far afield from the high-price one that your page is really optimized for)

Actually, this isn't true - the idea would be to find keywords so specific that people overlook them.

ie instead of bidding $1.00 to get #5 in some ppc on "blue widget", you can often bid $0.05 to get #2 for "looking for a blue widget to buy on the internet"

So you would be paying a nickel to bring the "looking for" clicker to your site, where you might make a dollar from someone who will pay that on a generic bid for "blue widgets". I'd say in many case you're bringing advertisers more targetted users. In fact if you had a high CTR that might really reinforce this idea.

[hdpt00]

Ya I do some of that, using rare phrases and hoping to get people to search. Are tehre any other tips anyone could recommend. Currently I'm getting about 35 clicks/day now off of a couple thousand impressions. Like I said I am working on my CTR, but is thee anything else to bring those clicks up besides spending more. Any tricks of the trade? I would like to hit hundreds to thousands of clicks if possible.

[howiejs]

the main problem I see is "expensive" broad matches from other advertisers overtaking your specific keywords.

You can add 100,000 keywords (nice widget, great widget, great green widget) at $.05

But someone bidding $3.00 for widget broad matched will get capture these clicks everytime

[PatrickDeese]

The technique is called "bottom feeding".

It is a perfectly valid technique, however, the problem with non-competitive terms is that they are not high traffic terms.

You basically have 2 choices - increase your max bids in order to get more traffic, or apply the same strategy to other niches.

35 visitors a day X 100+ keyword niches = $

[cagey1]

This would seem to be a difficult long term tactic, as the number of clicks you get will usually diminish over time (due to increased competition for niche keywords and the inevitable disabling of some profitable broad keywords because of "low" CTR)