Forum Moderators: buckworks & skibum

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Google AdWords current bid prices

         

Bubzeebub

3:12 am on Jun 19, 2004 (gmt 0)

10+ Year Member



Is there a place on Google's website where I can find out the current bid prices for keywords and the number of times keywords have been searched?

edit_g

3:14 am on Jun 19, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



In a word, no. ;)

You can do this with Overture, but not with Adwords.

Bubzeebub

4:25 am on Jun 19, 2004 (gmt 0)

10+ Year Member



what good is that then? ..how can someone predict what their monthly expenditure will be and what words they want to target?

buckworks

5:00 am on Jun 19, 2004 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



With Adwords you don't predict your budget, you create it. You're in control. Decide how much you're willing to spend and set your daily limits accordingly. The system will take it from there and display your ads at a measured rate throughout the day. Your daily totals won't be exact, but things average out over the month and you won't be overcharged.

Regarding your choice of keywords, focus mainly on relevance rather than on how busy a search term might be. Bid on all words and phrases you can think of that are likely to send well-targeted traffic, then just let the system display your ads whenever it can.

Bubzeebub

4:25 pm on Jun 20, 2004 (gmt 0)

10+ Year Member



Thanks Buck. Having said this though, do you all find that your ad dollars are weighted more heavily towards Google as opposed to Overture being that Google has such a stronghold on the search market?

skibum

8:45 pm on Jun 20, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Google usually delivers the most volume, yes.

AdWordsAdvisor

7:26 pm on Jun 21, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Is there a place on Google's website where I can find out the current bid prices for keywords and the number of times keywords have been searched?

Although it is not exactly what you are looking for, Bubzeebub, you can get traffic estimates, as well as estimates of CPC and Average Position, using the Traffic Estimator Tool.

From the AdWords FAQ:

How do I use the Traffic Estimator?
[adwords.google.com...]

BTW, the instructions in the link above assume you already have an account. However, if you are not yet an advertisers, you can still get to the tool from the AdWords homepage.

AWA