Campaign Management

[Mike_Mackin]

The stats are still wacko

For one ad they show 3 clicks today.
I show 30 and I'm not wrong :(

How can you do reporting to clients if you don't have accurate stats that your PAYING $ for as part of the Campaign cost.

[jackofalltrades]

Guesstimate. ;)

JOAT

[Hawkgirl]

If Google shows 3 clicks and you show 30, doesn't that mean you only pay for 3?

I'm trying to figure out why you want to complain about this! ;)

[bingymon]

at least it's not the other way round and you're not paying for those 27 clicks that never happened;-)

Are you sure this is not a proxy cache thing where google may be filtering clicks and your reporting software is not?

Maybe you could test out an alternative reporting system on a trial basis for one ad and see if it makes a difference.

[Mike_Mackin]

It is not just me.
This wacko stats thing [webmasterworld.com] started early this month. Makes ROI a Guesstimate. Makes what I earn a Guesstimate.

[vibgyor79]

Give atleast 3 days for the stats to update. That is, if you want the accurate data on the number of clicks you got on December 6th, you need to check the stats on (atleast) December 9th or later!

[Mike_Mackin]

<lightbulb>Time delay could account for it</lightbulb>

3 days seems a bit on the high side ;)

[NeedScripts]

For one ad they show 3 clicks today.
I show 30 and I'm not wrong

Hi Mike,

Can I ask a question?

How you are showing those ads?

[webdiversity]

We have normally suffered the same way as you Mike, but as of 1.30am on the 18th things seem OK in so far as we have seen around the same number of clicks that Google report on all of our accounts.

Mind you, because they have been so bad we have not been paying too much attention from a reporting point of view to Google's results, and have just added 2-3 days to our accounting cycle to give Google a chance to catch up with us, but they never get it wrong......

[NeedScripts]

I must be really sleepy.

I didn't see where the post was posted and ended up asking a stupid question.

..!@#!@# I need some sleep @#@$23

[GoogleGuy]

Hey, we upgraded a couple databases recently, and a few campaigns saw delays in campaign reporting. It only affected a small portion of campaigns, but it should be corrected already or very soon (next day or two). I think I mentioned it in another thread, but we always aim to have our stats completely up-to-date with a pretty quick turnaround. When a key machine goes down, or we upgrade a database and have to migrate reporting data, things can get delayed by a few hours. We want our stats to be as close to real-time as possible, so don't worry--we'll keep working to make sure our campaign stats are plentiously fresh. :)

[webdiversity]

Thanks for the information GoogleGuy.

I think everyone accepts that upgrades are part of the deal, but it would be good to know that these sort of things are going to happen in advance of them happening so we can ignore them while you do your thing.

I noticed that each ad in a group can now be accessed via a hyperling rather than having to click view/edit, which is a good thing, less mouse clicks are always good.

What tends to happen is you get a notice that the system is going off in 10 minutes, so if it coincides with a comfort break or a tea break then we are snookered.

[instand1]

>I noticed that each ad in a group can now be accessed via a hyperling rather than having to click view/edit, which is a good thing, less mouse clicks are always good.
>>Yes, this extra access is a good thing! Talking about improving the usability: How about making the tables less beautifull but faster? Sometimes the time spent waiting for the response, after I made a change and posted it, is quite painful, especially for big campaigns. (I make full use of many negative keywords, but I don't want to see them each time I check a campaign.) Normally I want to check only few things: a) Is my position high enough? b) Is the CTR high enough? c) Is ad x performing better than ad y for a group of keywords? Any other information that takes a lot of time loading is not helpful at that time. Another very time consuming thing: If I have 10 Keywords for one ad and I want to delete 5 of them, I have to do it one after the other, I can not switch them off in one go! It's a real headache waiting for the machine to come up so that I can do the next step!

[przero2]

If I have 10 Keywords for one ad and I want to delete 5 of them, I have to do it one after the other, I can not switch them off in one go! It's a real headache waiting for the machine to come up so that I can do the next step!

A better way of doing mass edits of keywords is by choosing the 'Modify Keywords or Prices' and edit or re-enter all your keywords that you want and accept/save the changes.

[instand1]

Thank you Przero2, I should have known it. Your tip will save me a lot of time from now on.

[chiyo]

One thing i would like to suggest.

Putting in a line - KW1 KW2 KW3

defaults to "AND" in boolean terms right?

and putting different lines, defaults to OR right?

Iid really like the capability to do something like -

(KW1 OR KW2) AND KW3
or
(KW1 OR KW2) AND (KW3 OR KW4 OR KW5)
or
("KPhrase") AND (KW1 OR KW2 OR KW3)
etc

and

KW+ (to include things like plurals and extensions)

I know you can do it now by putting in lots of lines but it sure takes time and gets hard to manage once you have hundreds of thise lines.

We are in a highly targeted industry, where there are just a few prospects, so we need to reduce the off topic clicks as much as possible. So this may seem pernickety for anybody who does not need to target so carefully.