Just got an email from Google last night,
My question is this: in order for Google to allow my campaign, must I suspend all pop up ads associated w/ my web site or just the one that is served by the particular page linked to the AdWords ad? The thing is, there are other pop-up ads served by the site, for example, by the home page. While my ad doesn't actually link to the home page, it does list the home page as the URL at the bottom (b/c the real URL link is a hundred chars long). Don't know if that's a problem.....
[edited by: Shak at 2:12 pm (utc) on Aug. 26, 2003]
[edit reason] no email quotes as per TOS, thanks [/edit]
We have a pop behind on one of our landing pages, so for our google adwords visitors we assign an affiliate ID. That affiliate ID takes you to a version of our landing page without a pop behind.
I understood as long as the pop-up does not effect the navigation of the site you should be OK ..?
My understanding of it is that no pops are allowed under any circumstances. As I said above, we use a pop behind, which does not affect the navigation of our landing page since users don't see the pop behind until they move/minimize/close the landing page, but Google told us they were going to suspend our adwords if we didn't remove the pop behind.
We do not allow links to landing pages that generate pop-ups when users enter or leave your landing page. We consider a pop-up to be any window, regardless of content, that opens in addition to the original window.
BTW, many advertiser are not aware that there is a link to the Editorial Guidelines at the bottom of every page in their account. These are worth reviewing from time to time IMO, as they do evolve.