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My budget is limited so I cannot pay for inclusion to search engines to get top listings. I've posted my site on trade boards as well, but mostly I get spam from these.
What else can I do to increase my traffic?
This question may have already been answered, but I'm frustrated! I guess I should be happy at least my visitors are stable and 3000 is avg.
Thanks for the help in advance.
dewaard and Sanenet have some really good tips there.. but unfortunately for me I've exhausted those tips as well as so many other posts I've read.
My final steps though are to try to optimize myself for the other search engines, because I feel Google's relevant results have been really going down hill. For months I tweaked keywords, titles, headings, meta tags etc.. only to land me the 3rd page on Google for my targeted keywords, however I'm seeing an increase in my logs now from MSN, and AlltheWeb. MSN looks promising as I'm sitting on the second page, and AlltheWeb I'm in the top 3 for the first page. Altavista however is a totally different story, as I don't even make it on the first 5 pages.
I'm looking into Mod Rewrite to change my pages to appear static since all my pages are dynamic, and to increase some of my title words to reach far and beyond within my pages, but other than that.. I'm so frustrated and feel this battle never ends. Anything I do seems to aggrevate the situation more, or inch me up the ladder one step at a time in a time frame that is way too long and discouraging. I've tried buying my way up like you, but budget wise.. it's insane as the traffic didn't compensate what I was spending.
I have a good site, great content, updated daily, lots of members, good feedback, a PR5 which never moves past 5, and overall I don't know what I'm doing wrong either. The only thing I can contribute is optimizing your site for the engines. Through all my trials and errors I did see an increase in my logs once I optimized for Google as best as possible as I'm over 100,000 hits each month and it does increase every month, but I would like to see more, as I said those are just "hits", which is peanuts to some of you. Another thing that does help is getting others to link to you as well, I offered an incentive to do so, and I'm seeing more visitors that way as well. I think.. if your site is good make it great, and the top priority is getting well ranked in the engines because how else are people going to find you, so they can refer you as well :) I dunno that's my theory.
Best of luck.. if I ever find a solution I'll post it. Thanks for starting this thread, it gave me an opportunity to vent too.
My site has a PR of 6.
I completely re-did the site with CSS and a better look. - no measurable impact, but maybe the site looks a little more professional and I feel good about it. Plus I no longer have to use font tags. But no short term payback.
I updated the content since much of what was written had gone slightly out of date. - No major impact that I can tell.
I've created new content focused around key words that get a lot of traffic according to Overture. I'm getting some traffic and a few orders. So that worked OK. I will create a few more pages each focused on a high traffic key word. The pages actually to add value so they should rank well if I did not screw up the SEO part.
I'm having a profesional copy writer re-write my sales pitches hoping that it will increase my conversion rate. Too soon to tell. But she does write a lot better than I do.
I've tried PPC on Overture where a typical click costs me 25 cents. It costs me $400 to acquire a customer who will spend $25. The month I tried that my accountant nearly shot me.
I've tried PPC on the smaller sites like Mama, Kanoodle, LookSmart and that was a total waste of time and effort. I could not attribute any traffic or orders to that effort.
OK, want to hear what did work and was free except for my time.
I found a couple of major "non competing" sites in my field and asked them to swap links. These were PR 7 sites. OK. One did link to me after 3 months. This worked nicely. I not only get measurable traffic from this site, but I get conversions $$$. I can see their URL show up in my server logs and my order logs. Finally something worked. I'm going to do more of that. It seems to be the only thing that really works.
I've tried smaller ppc guys, and you know what? I gave them $20 six months ago and I haven't used half of it yet and I have over 200 key words with them.
Translations, that I never thought of but sounds interesting. Should I put these in my meta keywords?
I use awstats and I am sure there is enough hits to run my business, but the problem is I'm not getting enough.
Because I am paying for traffic most of my hits are coming from google. It's even worse that my adwords account is more than my adsense earnings. I'd like to at least balance this so I am not spending so much in advertising and getting the free hits from search engines.