Forum Moderators: not2easy
Usual disclaimer: I'm not a lawyer and free advice is only worth $0.0 so go to the .gov site yourself and read about it.
Patents and Trademarks are very serious business. However, most countries have official sites with lots of information. Go to applicable sites and read.
You should at least search your proposed trademark for each country with which you ever expect to do business. Whether you need to apply in each will depend on your own country's international agreements. Note that rules can vary from country to country.
Then you can decide if you want to pay and register yourself or hire a trademarks expert - not a "normal" lawyer. Trademarks are much easier than Patents; with Patents go directly to Patent lawyer!
These are the sites I am familiar with:
United States Patent and Trademark Office:
[uspto.gov ]
Canadian Intellectual Property Office:
[strategis.ic.gc.ca ]
The UK Patent Office:
[patent.gov.uk ]
Patiently waiting for notification and approval, it has taken 6 months to be assigned an investigator. I expect it will take a couple of more months.
I expect to get it, but you never know... maybe beginners luck.
Did you find the form difficult to complete on your own? Of course, I suppose the right time to ask that is after you get a reply from the PTO. :) Now that I've gone (partway) through the process with professional help, I'd consider doing one myself if it wasn't mission-critical.