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If you have a directory that has "content" it's purpose is to drive traffic to the purchase site, correct?
By "content" I mean an article or peice of writing that was meant to be read by an actual person.
A web directory? I like niche directories because a human behind it is usually pointing you to some decent websites. A fabulous example is the Minimalist Web Project website that lists minimalist websites. Wow, what a cool place to browse.
