research on gateway pages

any hard data on how makes succesful gateway pages?

[Neticman]

I have been experimenting with gateway pages for some time, and I couldnīt find serious e-marketing data about them.

For instance, how effective are the gateways made by different softwares or methods?

Has anyone bothered to monitor their being spidered, indexed and visited?

What parameters are proved right or wrong with them?

Where is the limit between content/gateway page, considering the first an accepted practice and the second an abusive one?

Thanks for any clue...

[jeremy goodrich]

Hm, 'gateway' pages are pretty tough to define.

For example, I have no idea on your definition of them by your post.

What I would recommend, is build a site that contains in it the same language (written the same way) that users will use when searching for such content.

That way, as the content from your pages will match the users query, you will end up being found for the same content that you have created. :)