Pay-per-click search engine Overture has prohibited bidding on "inflammatory or insensitive" keywords in response to the terrorist bombings and anthrax contaminations in the U.S. The firm took action in response to a "dramatic spike" in the number of "inappropriate" listings being sought after the terrorist attacks on September 11th, according to Tom Weedon, Senior Director of Relevance and head of Overture's relevance team.
searchenginewatch [searchenginewatch.com]
Overture on relevancy [overture.com]
