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They are bidding .70 cents a click for "search engine optimization" at their main competitors site...just thought it was worth noting.
Now they are in the SEO business, I guess. Or did the folks at FW just let that slip on accident?
{edit} They're also bidding .14 through Sprinks at
About.com [search.about.com]
Now I wonder if they would pass their own "relevancy" test. Their entry for that keyword has very little to do with what we define as SEO, but 100% to do with PPC.
GoTo already boasts that they are more cost effective than banner ads. Maybe sson they will be boasting they are more effective than hiring a SEO guy!
[or gal]
Just read all the threads on all the boards where people are MOANING about their Yahoo! problems and consider why people hire a consultant for placement of their sites.
>Now I wonder if they would pass their own "relevancy" test.
NO
:)