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Yahoo Search Marketing Account Rep - U Got One?

What do you have to spend to get a dedicated rep?



8:12 pm on Jan 19, 2006 (gmt 0)

10+ Year Member

Does anyone here have a dedicated Yahoo Search Marketing Account Rep?

What do you have to spend to get one?

They tell me I can get one, but I'll have to spend more and wait for them to contact me as soon as I'm eligible.

Iím like, "Just tell me what to spend and I'll spend it."

However, they say it doesn't work like that.

I don't understand.

Let me know if you have a rep and how much you have to spend to get one if you know.

Thank You


9:40 pm on Jan 19, 2006 (gmt 0)

WebmasterWorld Administrator 10+ Year Member

One email exchange I had with a customer support rep said I could get upload capability at the 4k a year level, which does not seem do bad. In the past I have had the same issue with droping a level and losing my support person, without being told what spending limit I would need to be at.

One thing to keep in mind, is if you run multiple accounts, your spend as a whole should count towards the number, so if you run numerous accounts, let them know to associate the spends.


6:09 pm on Jan 20, 2006 (gmt 0)

In order to retain a dedicated advertising rep, you must quality for their Platinum tier of service. In essence, you need to spend over $60,000 a year which equates to $5K a month. Not all qualify with that spend either. Accounts are awarded this type of service quarterly.

At one point, i used to be a Yahoo Rep & the whole .com community wanted help. It is tough & some reps are better than others. If you dont get a good rep, then sometimes it is better to not have one at all.

You can always call Overture & ask them what level of service are you currently getting (tier). That might help to see what options you would have.

4 tiers of service based on spend.
Normal <$1000 a month
Gold >$1000 a month <$5000
Platinum >$5000 a month <$10000
Diamond >$10000 a month with National Brand Recognition


1:25 am on Jan 22, 2006 (gmt 0)

WebmasterWorld Administrator skibum is a WebmasterWorld Top Contributor of All Time 10+ Year Member

It's a complete mystery how Y! decides what service you get. One day you'll be Gold, the next day Platinum, then Diamond, then one day your rep will tell you they are no longer your rep and you have no rep and the rep has no idea why they will no longer be your rep even though your spend is multiples of any of those levels. Just because you are at one of those levels doesn't mean that you won't get nonsense auto generated titles and descriptions that you will have to proof and re-write.

The best and most consistent service, IMHO comes from a good inside sales rep who doesn't seem to be asociated with any of those different tiers. They are dependable, very responsive and always there to help out. As long as you can work with one person instead of jumping around all over the place, they'll get to know your clients and you, your clients, and your rep will work great together.


7:36 pm on Jan 23, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

If have accounts in multiple markets, your spend is not summed up across those markets. And if you do have a rep in country A, that rep can't do a thing to help you with your account in country B.


10:07 pm on Jan 23, 2006 (gmt 0)

10+ Year Member

Hi All,

For an accurate, up to date break down of account service, please visit this link from YSM's Resource Center:


But to be clear, our team is dedicated to providing the best service possible to all of its advertisers and publishers. If you have any direct questions around this subject, feel free to send me an email.



1:49 pm on Jan 24, 2006 (gmt 0)

WebmasterWorld Administrator ewhisper is a WebmasterWorld Top Contributor of All Time 10+ Year Member

The biggest issue I've seen with Yahoo determining service levels is if you have multiple 'master accounts'.

I can't count the times a Yahoo rep has called to say they've been assigned to one of our master accounts and didn't realize that we have multiple masters.

Although, have to be impressed that they do proactivly call. Some other organizations aren't quite so proactive with informing you about who is your rep.


3:54 pm on Jan 24, 2006 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

I got one when I started making noises about how various issues have been handled and talking about pulling all my clients accounts out of there. In fact, I should probably contact my rep about that Content Network thing I mentioned in another post.


9:49 pm on Jan 24, 2006 (gmt 0)

If anyone wants mine, they can have them :)

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