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I don't like this new policy. I actually like to let my balance run to zero for a night every now and then...just to shake down the bids.
It would seem that your shake-down stradegy will only lead to a giant rise in your over-all cost per click. Why not re-target a couple of bids and try new traffic sources?
As a secondary question to this, does anybody honestly fight for #1? I fight for #3, #5, #10, #15, and #20... I have a couple #1's, but they're all 1 cent bids... Why fight for #1 when #3 is visible in the same area is how I see it. Or am I wrong?
Goto is trying to imply that you need 3 day's worth of deposit, but is not "really" requiring it...
They've been using this email wording for quite some time though (couple of months at least)....
So, if you want to hold on to your money, just deposit daily.... :)
Goto explains their move as a system problem, in that advertisers would set up a new account with $50.00 and bid on a huge number of very broad keywords, knowing that Goto would keep delivering traffic for awhile after the account hit zero...