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Yahoo Search Marketing

Assimilation of Product Offerings!

     

webpundit

6:50 pm on Apr 15, 2005 (gmt 0)

10+ Year Member



I noticed today that Yahoo has rolled all of its search marketing offerings together to form Yahoo Search Marketing: [searchmarketing.yahoo.com...]

I thought Overture was being renamed to Yahoo Search Marketing, but this page boasts a range of products, including Shopping, Travel, Directory, PPI & Overture (sponsored search).

Haven't seen it before or anywhere else yet, so I'm assuming it's new?

 

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