On one of my keywords, I have just one click but two conversions. I checked my records to see if I received two sales from the same customer, but nothing came through (based on Pacific Time Zone).
Anybody seen this behavior, and can explain it.
qwik
12:50 am on Feb 22, 2005 (gmt 0)
either the customer hit the back button and submitted the order twice.. or, they refreshed the conversion page with the overture java thingy.. the overture stats are always high because of this but it also gives you a clue that your customer might be a goofball squirel..