I just put together my weekly stats report and I have the highest number of conversions from Overture ever - double what I normally get and coming in at 1/2 the cost of those from Adwords!
All I can say is Wow and long may it continue. The only explaination I have is the recent launch of MSN Search and subsequent media converage.
Anyone else noticing similar? (I'm in a specialist B2B software market)
engine
5:18 pm on Feb 8, 2005 (gmt 0)
That's good to hear you've got something positive. Much better to have a performance across different media.
