To be in the top 3 on one of my keywords, I bid .85. I must have a higher daily budget than my competitors since I last longer than they do. What I am a little baffled by though is that there are sometimes no sponsored links, the top 3 bidders, on Yahoo. Does this mean that everybody for that search term has used up their budgets for the day? I can understand the guys up in the .85 range, but even the guy that has the .10 bid isn't showing. Would it make sense to bid low in this case and clean up after everyone's budgets are spent?
Thanks,
Ben