As a platinum account operator I am being hounded by an OV rep. She leaves messages on my phone wanting to offer her assistance. Frankly I'm not interested in having someone who does not know my business talk to me about what I should do etc. I am wondering if anyone here has had any first hand experience with an account rep and what their purpose is.
pmac
2:58 am on Sep 16, 2003 (gmt 0)
>what their purpose is. <
To get you to maximize your spend.
> Frankly I'm not interested <
Then tell her that.
Shak
6:36 am on Sep 16, 2003 (gmt 0)
Its amazing what a good account rep can do for you at Overture.
no more headaches.
Shak
hobbnet
7:41 pm on Sep 16, 2003 (gmt 0)
Would it be ok to talk specific names here for who is a good rep at overture? We are trying to get all of our requests going through one person over there, instead of having 5 different reps doing 5 different things. But we are unsure as to which rep to request for this.
Who at overture has served you well?
Shak
7:42 pm on Sep 16, 2003 (gmt 0)
NO names as far as I know.
also considering there are 100s of staff across the world, I would think there are many John or Susans there.
Shak
hobbnet
8:40 pm on Sep 16, 2003 (gmt 0)
Well, I'm curious to get some Platinum rep names. I think that is a relatively small operation. I have had experiences with most everyone over there, I think. I just want to hear other people's experiences.
Ally_Cat
8:49 pm on Sep 16, 2003 (gmt 0)
I love our rep. Always on top of things as soon as we make any request - no matter how annoying it is. We've never been "hounded" - my favorite rep calls once every few weeks just to check in - and that's just perfect IMHO.
Opportune Moment
3:16 pm on Sep 17, 2003 (gmt 0)
You should also have a VP contact in addition to your rep. if you are fairly high spending client.
johnnydequino
7:20 pm on Sep 18, 2003 (gmt 0)
What's a fairly high spending client? We are probably going to spend about $15-$20K this year. High enough? jd
jeremy goodrich
7:26 pm on Sep 18, 2003 (gmt 0)
The 'platinum' spending level is $10K per month. I don't believe anything less than 3K per month gets you their 'gold' level, which is the first teir of account reps.
Ally_Cat
7:32 pm on Sep 18, 2003 (gmt 0)
For OV US, the spend levels are as follows (from their web site):
to 5.9k per year - Premier Service 6.0 to 59.9k per year - Gold Service 60k+ per year - Platinum
So here, you get Platinum service at a $5000 per month spend.
jeremy goodrich
7:38 pm on Sep 18, 2003 (gmt 0)
My bad, only $5K per month to get the best service, then. Doesn't seem like too much of a stretch for companies with a serious promotional budget / even a medium size market potential ;)
From my own past experience, their account reps do an *incredible* job managing your account, helping you with their system, editorial processes, etc.
hobbnet
11:37 pm on Sep 18, 2003 (gmt 0)
There is a diamond level account too, I believe...Not sure what the required spend is though. For some reason I want to say it's $60,000/month. At one point we were at this level but they required us to maintain it for a quarter before upgrading the account status. Meanwhile we have reduced our total spend. ;)
webdiversity
1:16 pm on Sep 19, 2003 (gmt 0)
I agree with Shak.
Good account handlers = no headaches.
That being said our US experience apart from through the DTC is very hit and miss. Plenty of lip service and zip files of presentations but short on substance.
Uk is fantastic though!
Opportune Moment
8:36 pm on Sep 19, 2003 (gmt 0)
We had a VP for any issues we needed addressed; monthly spend greater than 30K though.