Forum Moderators: open
There have been so many problems with the Overture DirecTraffic Center lately that I don't know if my issue is due to their issues or me just not reading the reports correctly. Hopefully someone will know the answer to this one as I am tearing my hair out and I'm on deadline to get this report out to the powers that be. Here we go:
As part of my monthly reporting to management on internet marketing activities, I post the total number of clicks delivered by Google and the total number delivered by Overture. With Overture, I've noticed a discrepancy between the number of clicks shown on the Category Summary report for a given month, versus the number of clicks shown on the "Statement" accessed via Monthly Financial Reports.
In all cases the number of clicks on the Monthly Financial Report/Statement is higher. For example, my Category Summary report for July shows 117 clicks, but the Statement for July shows 200 clicks.
Any ideas why these totals do not match up?
Thanks in advance for your assistance.
Gem
