Forum Moderators: open
can you tell me what are the best pay per click programms in the UK and what kind of promotion for our own paysites are recommended.
The biggest PPC engines in the UK is Overture, Espotting and Google Adwords.
thanks. But aren´t there any small webs which sell traffic? Are there only PPC engines? If someone is interested to sell us .co.uk clicks, please contact.
Overture, Espotting and Google run the PPC show in the UK.
alternatively you can go ASK keywords or MSN Featured listings, however the budget per moth is pretty high.
as for smaller players, well they have already been mentioned.
There are a few niche engines, and lots of scammers who could NOT deliver a pizza, never mind converting traffic.
You mention the word "small", why?
espotting, google and overture can send you the traffic, whether you are apart time webmaster or multi million £££ company.
At the end of the day you need leads/sales etc, not hits or irrelevant UK traffic (of which I have 5,000 a day, but its junk traffic, and will never convert)
anyway good luck, and do let us know how you get on.
Shak
thanks. What I meant with "small" sites was if there are any erotic webmasters who sell their clics to other sites with adult content. Anyway I have been reading some more threads so obviously everybody has a deal with other sites regarding diallers or buy keywords or clics in search engines.
But how can I know which sites are trustworth regarding dialler deals? As we are a german/spanish company our experience is quite poor regarding the uk sites :)
Nothing major seems to have happened with them.
anyone seeing any results with Turbo10?
Shak
Mirago has been recommended by others but I haven't tried it yet.
But I'm greedy for more UK clicks targeted to my niche. I know I need to expand my Overture and start up Espotting, but I've been interested to hear
Mirago
Abrexa
Splut
mentioned earlier in this thread.
Do these guys have any traffic worth speaking of, or is it just something tiny like .01% of the reach of Overture UK or UK-limited Google Adwords? Or is it something vaguely interesting like 1-5%?
And what makes the traffic quality from these sites suspect (if it is)? Is it fraudulent clicks from disreputable site owners, fraudulent clicks from competitors, or real people but some problem with the environment in which the ads are served?
Glad to see PPC working for you.
If you dont mind me asking, what is your average Cost per Click.
The reason i ask is that ceratin players such as ASK and AV will do direct PPC deals with you, based on CPC and inventory levels.
Hey, even MSN will do it, as long as there is volume there.
as for abrexa, splut and Mirago etc etc.
I am not seeing anything decent from Abrexa or Splut.
Mirago are in my list to try again, as I have not used them for over a year.
Shak
Low-cost European PPC [webmasterworld.com] - Oct 02
PPC Engines in Europe [webmasterworld.com] - July 2002
PPC scene in Europe [webmasterworld.com] - Jan 02
Not specific to the UK, but interesting anyway :)
eg: "keyword uk" or "buy keyword online in uk"
CPC is very low on Overture.com and although traffic is low, but conversion rate is very high.
Shak
My CPC on Google Adwords and Over UK is about £0.06.
I'm doing about 150,000 impressions a month on Google Adwords with UK targeting and about a 1% CTR.
I'm doing about 1500 impressions a month on Overture UK with 10% CTR.
Why oh why doesn't won't Overture offer that lovely broad matching syntax like Google? My ROI on Google and Overture UK is 700% :) :) so I am begging to send them processions of dancing girls with slaves bearing gold and silver in tribute, but they won't have it. I expect that with broad matching my impressions & clicks with Overture would be ten times greater. And I don't think that bidding on a lot of Overture key words will help as I'm (a) in a niche and (b) not something that people are knowingly searching for, so if I branch out into lots of (a)related general keywords or (b) more specific keywords or related keywords then the editors will shoot me down for relevancy. But enough of my lament ...
I'd love to do a direct deal with AV or ASK like you mention, but I suspect I don't have anywhere near the volume to make it worth their while. Is there anyone else apart from the PPCSE's (already discussed in this thread) who can deliver UK traffic that is targeted at a niche, either PPC or CPM? (unfortunately my niche is not commercial so I can't buy my way onto other sites in the area).
[edited by: JonBoy at 12:25 pm (utc) on Jan. 22, 2003]
[searchenginepayperclick.com...] lists various European PPC. They give searches per month for 3 of them, but no indication of the date of the information:
Espotting 540 million (unsure if just ESP UK or all ESP)
Mirago 20 Million
Turbo10 6 million
[clicksindays.com...] give Alexa ratings (date not specified) for UK PPCSE. (although of course this is junk info at the top as it doesn't include syndication partnerships which drive most of e.g. Espotting's traffic). You could combine it (if you understood how the Alexa rating worked, and I don't) with the ratings for UK SE given on [clicksindays.com ].
[visitracker.com...] gives an example of one of their tracking reports. They don't say whether the data is real or fabricated, or what KW is comes from, but it gives
Overture UK 17
Espotting 5
Mirago 2
They're might be something useful in that ratio if they took their example from real data.
[payperclicksearchengines.com...] gives a list of 17 UK PPCSE
(not including OVER UK or Google ADW!). [payperclicksearchengines.com...] gives Alexa page visits for these engines.
[payperclickanalyst.com...] reviews turbo10 (favourably) and [payperclickanalyst.com...] reviews Splut (neutrally).
And some WebmastwerWorld threads on Mirago PPC (generally positive)
[webmasterworld.com...]
[webmasterworld.com...]