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Dygo.com's new system

Does it make sense?

         

vibgyor79

3:58 am on Dec 3, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Dygo.com is no longer a pay per click search engine. Its not even a pay per impression SE. They are now ranking listings based on income per number of impressions.

Read the FAQ. I am still not sure whether I understand how their system works. Can somebody explain their new system in a less complicated manner?

Also, what do you think of the new "revolutionary" system anyway?

speda1

12:59 am on Dec 4, 2002 (gmt 0)

10+ Year Member



I think you understand it as well as I do. From my understanding, when you make a sale you login and credit a commission to them. They must calculate a EPC value and do rankings by that.

Not sure if I'll participate. They never sent that many sales my way and they want just under $100 just to start.

vibgyor79

3:44 am on Dec 4, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hello Speda! Welcome to Webmasterworld!

From my understanding, when you make a sale you login and credit a commission to them. They must calculate a EPC value and do rankings by that.

huh? Are you sure?

Quoting from their website -

We rank our search results based on the average income we receive for a listing and the number of impressions it has received.

Let's say you assign $10.00 to this listing and it has received 500 impressions. By using our formula above, we can work out that your IPI would be $0.02 [$10.00 divided by 500 impressions]. If another advertiser has a higher IPI value, they wil rank higher and likewise, an advertiser with a lower IPI would be lower than you.

Mike_Mackin

11:06 am on Dec 4, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



It's 3AM PDT and I'm on my first cup of coffee.

How is this any different than PPC?

speda1

4:19 pm on Dec 4, 2002 (gmt 0)

10+ Year Member



My mistake, its not EPC. Something new I guess. Now I don't see any difference from IPI.

vibgyor79

4:46 pm on Dec 4, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



How is this any different than PPC?

Dygo is no PPCSE because advertisers do NOT pay per click. If I have read the description right, Dygo is now a pay per impression search engine.

What I fail to understand is how their ranking works. The IPI stuff is way over my head.

If a keyword 'red widgets' has three advertisers, won't all the three advertisers collect the same number of impressions? That means IPI value of all three listings will be the same. Then how are the listings ranked?

speda1

5:27 pm on Dec 4, 2002 (gmt 0)

10+ Year Member



<dygo>
We rank our search results by IPI [income per number of impressions].

You may have a listing than is dropping down the results, and you need to increase it's position.

Let's say you assign $10.00 to this listing and it has received 500 impressions. By using our formula above, we can work out that your IPI would be $0.02 [$10.00 divided by 500 impressions]. If another advertiser has a higher IPI value, they wil rank higher and likewise, an advertiser with a lower IPI would be lower than you.
</dygo>

If the number of impressions is the same for all listings, the only other variable is the amount allocated. So even though you don't pay per impression, the sites are still ranked by IPI....I think....

vibgyor79

5:34 pm on Dec 4, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



hehehe..

I hereby nominate speda1 to test Dygo.com's new system and report back his findings here! :)

EliteWeb

5:43 pm on Dec 4, 2002 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



speda1 :P be the guineepig and let us know :)

werty

3:59 am on Dec 5, 2002 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



i went to that site and did a search for werty. the entire page was blank...it didnt even say we have found zero results for your query.

here is my take on it...

it is a search engine...the only way you get listed is if you pay their fee.

now lets say you have 3 sites that buy the keyword "beans"

company 1 pays $10
company 2 pays $25
company 3 pays $1

now "mr customer" comes and does a search for "beans"

the results are listed as:
company 2
company 1
company 3

since only sites that pay are in the database you are always listed when a search is done.

i may see if i can get some budget to test it out...if i do i will let you guys know how it works.

i just wonder how good their statistics and tracking are on the site.

nate_king1

5:58 am on Dec 28, 2002 (gmt 0)

10+ Year Member



Does anybody know how much traffic dygo pulls? (HI everybody!)

speda1

2:13 am on Dec 30, 2002 (gmt 0)

10+ Year Member



Traffic seems to have dropped considerably recently. I only have about 50 impressions for a popular search term where I am listed number 1.